PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. Proving PR’s value in a business’s bottom line has never been more critical, considering company budgets remain tight in 2024. Here are a few predictions that PR pros should take note of as we enter February.

Trends 187

Trends Video B2C Measurement 187

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course.

Writing 211

Writing Communications Marketing B2B 211

PRSay

SEPTEMBER 11, 2024

Ahead of the event , the singer-songwriter shared her thoughts on storytelling, authenticity and creating a sense of community. How do you approach storytelling in your songwriting, and what advice would you give communicators trying to convey authenticity in their messaging? 16 at this year’s PRSA ICON in Anaheim, Calif.

Storytelling 157

Storytelling Writing Community Social Media 157

PRSay

SEPTEMBER 5, 2024

Attendees will take away valuable insights, new skills, and the latest tactics and strategies designed to solve the challenges faced in the communications profession today. Attending ICON 2024 can be a game-changer for PR, communications and marketing professionals at all career levels. Find the full ICON agenda here.

Conference 150

Conference Public Affairs Resources Community 150

ImPRessions - Crenshaw Communications

MAY 1, 2024

Only 20 percent of the 600 leaders surveyed said they plan to cut back on DEI in 2024. Forty percent view understanding and promoting diversity and inclusion as among the most important leadership attributes for those in their position. Most strikingly, 44 percent say they plan to increase existing DEI initiatives or create new ones.

Corporate 203

Corporate Leadership Study Survey 203

PRSay

NOVEMBER 25, 2024

Businesses of all types hire interns for strategic communications, social media and public relations. Consider broadening your keyword search to include roles in strategic communications, influencer relations, community relations, social strategy, content creation, integrated communications, account management and analytics.

LinkedIn 88

LinkedIn Nonprofit Social Media Retail 88

Wadds Inc.

FEBRUARY 3, 2025

At the intersection of politics, business, communications, and culture, author Dr Stuart Thomsons latest book explores the changing nature and implications of activism for the corporate world. His career has included academic and senior corporate and leadership roles in the CIPR and PRCA.

Company 93

Company Public Affairs Government Case Study 93

PRSay

MARCH 13, 2024

The revision focuses on what the grants will do for communities: Did you know that trees reduce floods? Even cut the number of crimes in your community? Soon Georgia communities will have one million more trees, thanks to … Write about people, not about things. Copyright © 2024 Ann Wylie. Increase the value of your home?

Energy 173

Energy Writing Community Training 173

5W PR

MARCH 19, 2024

South by Southwest (SXSW) 2024 recently concluded, leaving attendees from 5WPR with a wealth of insights into the evolving landscape of technology, marketing, and leadership. However, for brands, striking a balance between growth and profitability while still valuing the importance of brand and community remains crucial.

Leadership 78

Leadership Conference Marketing Community 78

PRSay

JUNE 4, 2024

The state of Pride in 2024 is grim: Companies and organizations are reportedly planning to be less engaged and less vocal in celebrating and embracing Pride this year. For many in the LGBTQ+ community, this feels like a year of loathing instead of a celebration of everyone’s rights being fully protected and respected.

Government 209

Government Employee Insurance Insurance 209

Stern + Associates

FEBRUARY 13, 2024

As International Women’s Day approaches on March 8 th , we join the global community to celebrate the theme of “ Inspire Inclusion.” Watch: International Women’s Day 2024 Playlist What’s the number one piece of advice you would share with today’s C-suite leaders on the importance of inclusion in their organizations?

International 133

International Internal Groups Employee 133

Reputation Us

OCTOBER 21, 2024

On October 17, 2024, RepUs’s President and Chief Reputation Officer Casey Boggs presented to the National Customer Service Association members the “10 Actions to Build a Positive Reputation Through Customer Service.” Community Engagement. Participate in community events or support local causes. Need support?

Customer Service 78

Customer Service Reputation Employee Community 78

PRSay

AUGUST 7, 2024

During a virtual Town Hall on July 31, PRSA members received a sneak preview of the robust programming available at ICON 2024 at the Anaheim Marriott in Anaheim, Calif., Abreu talked about the camaraderie and sense of community he has experienced at ICON over the years, which made these events especially memorable for him.

Conference 88

Conference Crisis Crisis Communications Communications 88

Sword and the Script

JUNE 11, 2024

Communication is a function of leadership. And now onward with this month’s PR Tech Sum – a summary of useful news from the vendor community from the last month or so. The product is positioned as an add-on to its existing platform and is free to existing customers as a beta through October 2024.

Internal 95

Internal International B2B System 95

Sword and the Script

NOVEMBER 14, 2023

This is a marketing leadership problem. Worst of all, more leadership attention and more of the marketing budget is focused on patching the avoidable gaps. That’s the price of leadership. Invite guest posts from customers, your community and the industry. You can’t know your audience if you don’t talk to them.

Content Marketing 200

Content Marketing B2B Marketing How To 200

PR for Anyone

NOVEMBER 13, 2024

Hockey has long been seen as an exclusive sport, with barriers to entry that make it difficult for many communities to get involved. From grassroots programs to a focus on diversity in leadership, the NHL is making significant strides toward change, and the impact is already being felt.

Sports 130

Sports Leadership Community Financial 130

5W PR

JANUARY 3, 2024

Community building Build and nurture online communities where beauty enthusiasts can share tips, experiences, and product recommendations. Beauty PR efforts should focus on engaging with these communities through exclusive content, expert insights, and user-generated content.

Product Launch 78

Product Launch Community Interviews Consumer 78

PRSay

SEPTEMBER 19, 2023

The Fiscal Year 2024 National Defense Authorization Act contains an amendment to suspend the Navy’s Digital Ambassador Program. My love of the Navy and the communication community inspires me to candidly address this topic. More than a dozen senators and multiple news outlets decried the Navy’s influencer program with Kelley.

Communications 179

Communications Ethics Public Affairs Social Media 179

PRSay

MAY 15, 2024

For more articles on crisis management, please check out the May 2024 issue of Strategies & Tactics. The “Stealing Thunder Theory” of crisis communications has been a critical tool for PR counselors for decades.

Crisis 141

Crisis Crisis Management Crisis Communications Journalism 141

Bianchi Biz Blog

JULY 22, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Recognize the cultural and social differences among Malays, Chinese, Indians, and indigenous groups, as well as urban and rural communities.

Marketing 101

Marketing Tourism Local Government 101

Institute for Public Relations

JANUARY 11, 2024

. — The Institute for Public Relations is excited to welcome seven new members to IPR ELEVATE, a diverse and select membership community of high-achieving leaders who are catalysts for growth, change, and innovation through the support of the insights-focused mission of IPR.

Leadership 52

Leadership Community Publicity 52

PRSay

NOVEMBER 20, 2024

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. The consequences of news deserts “are profound for communities and ultimately for democracy,” Franklin said.

Local 140

Local Newspapers Journalism Radio 140

Bianchi Biz Blog

SEPTEMBER 5, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% Inflation is expected to fall below 1% in 2024, strengthening purchasing power.

Marketing 100

Marketing Radio Automotive Television 100

PRSay

NOVEMBER 18, 2024

Melissa Etheridge was a keynote speaker at PRSA ICON 2024 in Anaheim, Calif., Before her onstage conversation with PR and crisis communication strategist Molly McPherson, APR, the Grammy-Award-winning artist sat down with PRsay for an interview. last month. With so much happening in your life and career, do you have any downtime?

Pharmaceuticals 60

Pharmaceuticals Storytelling Crisis Communications Education 60

PRSay

NOVEMBER 27, 2023

I’m not one to offer any engagement back and forth, unless I see some sort of potential risk to a community or to [people’s] lives. Here, she offers advice for maintaining composure during a crisis : As we approach 2024, what communications-related topics are you thinking about the most?

Crisis Communications 128

Crisis Communications Crisis Communications Crisis Management 128

Sword and the Script

FEBRUARY 20, 2024

The vendor community that serves PR has published a handful of reports over the last few months. What: PR pitching amidst the continuing media layoffs When: February 22, 2024, at 12:00 p.m. Read more: The Propel Media Barometer – Q1 2024 by Propel (click image for higher resolution) 2.

Report 109

Report Publicity Marketing Pitching 109

Stern + Associates

FEBRUARY 1, 2024

.” – Azeem Azhar Visit Azhar’s popular Exponential View blog for additional insights; listen to the latest episode of his Exponential View podcast for his top trends: Azeem’s 2024 Trends: AI, Energy, and Decentralization ; and follow him on LinkedIn for daily insights on AI and emerging technologies. We can give people agency.

Technology 127

Technology Policies Government Community 127

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. In 2024, Cision says it will add a new metric it calls “stance.” It makes sense.

Software 145

Software Pitching Ethics Technology 145

Landis PR

APRIL 29, 2024

According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% Inflation is expected to fall below 1% in 2024, strengthening purchasing power. The festival pays attention to its impact on the local community, residents, and the environment and works determinedly to cut down its harmful effects.

Radio 64

Radio Pinterest Television Government 64

Sword and the Script

JUNE 18, 2024

When I look at the thousands of companies on the 2024 Martech Landscape , this definitely seems true. As a marketing community, we’ve cried wolf too often and the market has become desensitized to it. Many of the companies founded were really just features An experienced sales executive gave me this idea. ” I think he’s right.

B2B 163

B2B Government SMB Real Estate 163

Reputation Us

OCTOBER 21, 2024

On October 17, 2024, RepUs’s President and Chief Reputation Officer Casey Boggs presented to the National Customer Service Association members the “10 Actions to Build a Positive Reputation Through Customer Service.” Community Engagement. Participate in community events or support local causes. Need support?

Customer Service 78

Customer Service Reputation Employee Community 78

Reputation Us

JUNE 26, 2024

Article published by the Indiana Technology & Innovation Association (ITIA) on June 21, 2024 [link] “To merge, or not to merge.” These undisclosed, perhaps even taboo conversations, being done in the back room or over glasses of wine seem to be happening—especially in the technology industry—at a steady clip in 2024.

Reputation 78

Reputation Financial Training Technology 78

Wadds Inc.

MAY 14, 2024

Reputation, Risk and Resilience 2024 is a literature review unlike any other that asks important questions about the future of the planet, society and life itself. Cartwright shared a prepublication draft of the Reputation, Risk and Resilience 2024 with me last week. Here’s what stood out for me.

Corporate 52

Corporate Communications Crisis Policies 52

PR for Anyone

DECEMBER 5, 2023

Teasing about upcoming products, Robiar hints at an exciting release in spring 2024—a product infused with olive oil beneficial for both skin and hair. She fosters a team dynamic where everyone is encouraged to take on leadership roles. Apple Spotify Watch and subscribe on YouTube And if you love it, please leave a review!

Industry 130

Industry Travel Education Employee 130

Burrelles Fresh Ideas

NOVEMBER 7, 2023

They paused the program for 2023 but plan to resume in the new year (2024). Without this research, targeting, and communication strategies in place, it would be even harder for these companies to implement their renewable energy project in new areas across the United States. Download our free Path to PR Agency Leadership tip sheet.

Agency 89

Agency Energy Crisis Management Industry 89

Ethical Voices

APRIL 2, 2024

Joining me on this week’s episode is Joseph Abreu , the Chief Communications Officer for the Clerk of the Circuit Court and Comptroller of Lee County, Florida. He is also the 2024 National Chair of PRSA. I worked at an LGBT community center many moons ago. What are your goals as Chair of PRSA in 2024?

Policies 63

Policies Ethics Government Leadership 63

Buzzstream

MARCH 19, 2025

What kind of tools do you use for finding this podcast and then, you know, I, cause I do Again, I’m trying to build my podcast at the same time as I’m trying to build my own thought leadership and yeah, there’s so many tools out there. It’s obviously with the election that was held in 2024. Doug: Awesome.

Pitching 71

Pitching How To YouTube Tools 71