Bianchi Biz Blog

JANUARY 16, 2025

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Businesses draw on a large and diverse talent pool, especially in financial services, technology and life sciences. The suburban communities have a vibrant manufacturing base.

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Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

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Trends YouTube Video Social Media 105

Buzzstream

FEBRUARY 13, 2025

Quick Background: How AI Models Use Publisher Content Generally speaking, AI technologies train their Large Language Models (LLMs) through a mix of data, everything from combing Reddit posts to written books to scraping blogs and news publications. Looking at the other side, many publishers actively seek removal from these technologies.

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Bianchi Biz Blog

SEPTEMBER 19, 2024

CES® and its new logo are registered trademarks of the Consumer Technology Association One of the most competitive tech events in the entire world for journalists and exhibitors alike is arguably CES. These intimate settings can allow your company to have a “home base” for uninterrupted media interviews, as well as customer meetings.

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Technology Automotive Interviews Mobile 92

5W PR

MARCH 19, 2024

South by Southwest (SXSW) 2024 recently concluded, leaving attendees from 5WPR with a wealth of insights into the evolving landscape of technology, marketing, and leadership. However, for brands, striking a balance between growth and profitability while still valuing the importance of brand and community remains crucial.

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Wadds Inc.

APRIL 29, 2024

The growth of information and the rise of AI are transforming the communication landscape, creating both management challenges and opportunities for organisations. The corporate communication function is at the forefront of this challenge.

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Corporate Trends Communications Ethics 115

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

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Technology Policies Government Community 127

Sword and the Script

JUNE 11, 2024

Communication is a function of leadership. And now onward with this month’s PR Tech Sum – a summary of useful news from the vendor community from the last month or so. The product is positioned as an add-on to its existing platform and is free to existing customers as a beta through October 2024. Why cover this?

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5W PR

JANUARY 3, 2024

These events serve as hubs of innovation, networking , and education, where attendees can connect with industry leaders, stay abreast of the latest trends and technologies, and gain valuable insights into the future of retail. Lastly, the inaugural Shoptalk Fall conference in Chicago in 2024 adds another dimension to this dynamic series.

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Retail Conference Trends Technology 78

Sword and the Script

JANUARY 2, 2024

47] The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 [PR Tech Sum No. I wish you a safe, healthy and prosperous year in 2024. Need an extra pair of hands in 2024?

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Blogging Software B2B Survey 144

5W PR

JANUARY 3, 2024

Interactive and immersive PR Incorporate technology to create virtual experiences. Community building Build and nurture online communities where beauty enthusiasts can share tips, experiences, and product recommendations. Beauty PR can amplify these experiences through virtual events and engaging content.

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Product Launch Interviews Community Consumer 78

Sword and the Script

JULY 2, 2024

Yet it’s still a bit of a shock to us that have been around the PR world for a while, especially since it’s the second significant brand in PR to come to an end so far in 2024. And now onward with this month’s PR Tech Sum – a summary of useful news from the vendor community from the last month or so. Indeed, they do.

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Print Newspapers Google B2B 158

5W PR

JANUARY 15, 2024

As the world inches closer to 2024, the echoes of pandemic-driven shi͏fts and emerging economic realities continue to shape consumer behavior. Look for increased adoption of cryptocurrency and blockchain technology in niche markets. Value-driven purchasing The economic environment will remain a key driver of consumer tren͏ds.

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Consumer Ethics Trends Mobile 78

Bianchi Biz Blog

JULY 22, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Recognize the cultural and social differences among Malays, Chinese, Indians, and indigenous groups, as well as urban and rural communities.

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Marketing Tourism Local Government 101

Bianchi Biz Blog

MAY 16, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. It is a business hub of innovation and economic vitality, with several thriving sectors such as technology, consumers products, luxury goods, K-contents, travelling, and many more.

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YouTube Marketing Local Chemicals 95

Wadds Inc.

SEPTEMBER 22, 2024

Back to Basics - Culture, Community and Creativity was the theme of PRAXIS in Pune that took place this weekend. Community is an important public relations strategy. The alignment between community and public relations was set out by Dean Kruckeberg and Kenneth Starck in 1998 in their book Public Relations and Community.

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Konnect Agency

NOVEMBER 20, 2023

2024 is just around the corner, and it promises to be a year brimming with exciting opportunities and fascinating marketing trends that will shape the strategies of brands in the coming year and beyond. Every four years marks a time of chaos in the political landscape of Americans across the country and 2024 is no different.

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Trends Strategy Crisis Management Technology 52

MaccaPR

JANUARY 13, 2025

Here are four predictions relating to AI, media consumption habits, cross-functional comms alignment and crisis communications and how to best prepare for the year ahead. The trends we saw in 2024 indicate AI will be integrated into every aspect of PR, revolutionizing how we work in 2025. AI (And the need for human authenticity!)

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Bianchi Biz Blog

APRIL 29, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. English and Chinese are both official languages, facilitating international business communications. Understanding local customs, values, and sensitivities is crucial.

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Marketing Local Crisis Management International 92

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. In 2024, Cision says it will add a new metric it calls “stance.” It makes sense.

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Software Pitching Ethics Technology 146

Bianchi Biz Blog

APRIL 25, 2024

Having welcomed 3000 attendees, 200 exhibitors and 650 speakers in 2023, we are excited for the turn out for 2024. You will enjoy unparalleled opportunities for fun and networking with the MOVE community at the MOVEGroove and MOVE AFTERPARY. Some of MOVE America 2024’s speakers include: Ganesh Iyer, Chief Executive Officer, NIO U.S.

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Mobile Transportation Automotive Policies 89

Sword and the Script

JUNE 18, 2024

Everyone braced for the worst, but then something wild happened: business wanted to stay open and needed communication and collaboration tools. And business spent lavishly on technology. When I look at the thousands of companies on the 2024 Martech Landscape , this definitely seems true. ” I think he’s right.

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The Hoffman Agency

APRIL 3, 2025

From teaching and technology to politics and environmental studies, I investigated everything, hoping that something would stick. When I graduated from college in June 2024, campaigning was in full swing. I was back to what I knew: technology, networking and a fast-paced life. So I asked myself, Why not a political campaign?

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Interviews Community Internal International 36

Reputation Us

JUNE 26, 2024

Article published by the Indiana Technology & Innovation Association (ITIA) on June 21, 2024 [link] “To merge, or not to merge.” These undisclosed, perhaps even taboo conversations, being done in the back room or over glasses of wine seem to be happening—especially in the technology industry—at a steady clip in 2024.

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Reputation Financial Training Technology 78

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% Slush 2024 is held on Nov. 20–21, 2024.

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Radio Pinterest Television Government 64

Sword and the Script

SEPTEMBER 3, 2019

Earlier this year I started tracking some of the PR tech vendors and summarizing news from the community here once a month. And now, here’s this month’s PR technology summary…. That recapitalization consisted of a $175 million note payable, due in February 2024, with interest rate alternatives of Prime Rate plus 8.5%

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Bianchi Biz Blog

AUGUST 3, 2023

They should also stay informed about advances in AI technology and potential ethical concerns. Finally, as the technology is advancing rapidly, you’ll want to review and update your AI policy periodically to address new developments and potential risks associated with evolving AI tools. This policy is effective as of [Date].

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Bianchi Biz Blog

SEPTEMBER 23, 2024

Admittedly, I’m not great at elevator pitches around my work, which is further complicated by the fact I still have no idea what I want to be when I grow up, but here is the official description: AutoVision News Radio centers on future vehicle technology, including next-generation ADAS innovations, electrification, and software-defined cars.

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Radio Automotive Meeting Interviews 97

Wadds Inc.

MAY 14, 2024

Reputation, Risk and Resilience 2024 is a literature review unlike any other that asks important questions about the future of the planet, society and life itself. Cartwright shared a prepublication draft of the Reputation, Risk and Resilience 2024 with me last week. Here’s what stood out for me.

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Corporate Communications Crisis Policies 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. They paused the program for 2023 but plan to resume in the new year (2024).

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Agency Energy Crisis Management Industry 89

Contently - Strategy

JUNE 13, 2024

In mid-May 2024, OpenAI announced its new search product, GPT-4o, which introduces new audio capabilities to facilitate real-time voice conversations with the chatbot. Beyond generative AI and conversational search, what other emerging technologies could impact the future of SEO?

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SEO Google Privacy Engineering 52

Contently - Strategy

MARCH 18, 2024

The revamped content didn’t just ferry readers to SoFi’s blog; it turned casual browsers into engaged community members who frequently returned for more. To succeed as a financial services company in 2024 and beyond, finance marketers must strive to be more than a mere informant. The results? Nothing short of a transformation.

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Case Study Financial Content Marketing Study 52

Maxim Behar

APRIL 11, 2024

Friends, community. It's absurd that in the midst of all this technological and societal revolution, our political system remains unchanged. However, in 2024, the world has fundamentally changed, especially after COVID. Maxim: But there is nothing else there. There's always someone who will help you.

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Television System Interviews Travel 59

Bianchi Biz Blog

APRIL 3, 2024

The Leadership Summit – Taking place on the expo floor, the Leadership Summit portion of WCX features industry executives participating in a series of roundtable discussions focusing on the intersection of technology and business. of Energy, the U.S. Dept of Transportation and more. For more information, visit: [link].

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Automotive Mobile Trade Shows Engineering 98

Buzzstream

APRIL 13, 2025

Link building is always a hot-button issue in the SEO community. After a tumultuous 2024, weve heard (and felt) that SEOs and organizations are becoming more skeptical about the impact of links. Builtwith tells you approximately how much a site is spending on its technology stack. So, whats going on?

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Report Trends SEO Measurement 71

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). These insights form the foundation for our infographic – a must-see for any PR pro! 7 Reasons Traditional Media is Still Relevant in PR 1.

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Media Radio Print Newspapers 103

Buzzstream

DECEMBER 11, 2024

Ross emphasizes being “relentless” (yet thoughtful): use LinkedIn DMs, Reddit, Slack communities, and even Facebook groups. And it was a labor of love because the book didn’t go live until 2024. I’d be open to one of the things that I also find amazing is like Slack communities. Don’t get me wrong.

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Reddit How To LinkedIn Digital PR 77