Bianchi Biz Blog

AUGUST 22, 2024

Alessandra Malvermi – Sound Public Relations – Italy We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Diverse and Regionally Nuanced Media Landscape: Italy boasts a diverse media landscape, with a wide array of local and international news outlets.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 194

Writing Communications Marketing B2B 194

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. They paused the program for 2023 but plan to resume in the new year (2024). Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees.

Agency 89

Agency Energy Crisis Management Industry 89

Burrelles Fresh Ideas

JUNE 6, 2023

To the average consumer, AI likely snuck up like a mysterious, unknown entity. These techniques have helped marketers understand consumer behavior, segment audiences, and personalize marketing campaigns. Most of them are using AI for some internal work.

Communications 40

Communications Marketing Technology Data 40

Buzzstream

MAY 2, 2024

I also had the opportunity to chat with Nate on his podcast, Optimize , where we discussed building links in 2024. Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. So our internal linking tool set is called internals.

Internal 118

Internal International Insurance Insurance 118

Maxim Behar

JULY 4, 2024

Since you are the person who has the right to speak about communication, I want to start with a broad question, which is: What do you think about the way Bulgarians communicate – from daily interactions to how Bulgarian politicians communicate their ideas to the voters, to how businesses communicate with consumers? Why publishers?

Newspapers 59

Newspapers Social Media System Writing 59

Sword and the Script

DECEMBER 22, 2020

PwC doesn’t see this market recovering to last year’s size until some time after 2024.”. Happy employees are the ultimate growth driver. Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster, according to a study by Salesforce. Source: US B2B Tradeshows ).

Survey 174

Survey Marketing B2B Study 174

Buzzstream

FEBRUARY 9, 2024

For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. We recommend using someone on the PR team, whether internal or with an external agency. If they bring in a new VP of Sales to focus on customer relationships, that is newsworthy.”

Examples 62

Examples Product Launch Data Report 62

Maxim Behar

FEBRUARY 19, 2024

It was with Mr. Behar and M3 Communications Group that we organized the events "Recharge Your Career" and the international forum "Be Renewable" last year. On the other hand, however, it makes the lives of their employees, workers, businesses, and industries much more meaningful and pleasant, I would say, for society. Maxim Behar.

Energy 59

Energy Communications System Hotels 59

Buzzstream

JUNE 5, 2024

Many brands utilize digital PR to drive links to an asset and then use internal linking to direct SEO or link value to their money page. If consumers forget what your logo looks like, your business may need better branding. Insurance.com’s Most Ticketed Cars Strategy: Using internal data to create a pitchable post.

Digital PR 62

Digital PR Examples Strategy Survey 62