Remove 2024 Remove Corporate Remove Ethics
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3 Principles for DEI Executive Communications in 2024

Stern + Associates

From their height in 2020 and 2021, corporate diversity, equity and inclusion (DEI) initiatives have seen a fall from prominence. What this says is that executives continue to see DEI as important, not just for ethical or reputational reasons but for concrete business reasons. And leaders continue to see DEI as important.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 211
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Five trends shaping the future of the corporate communications function

Wadds Inc.

A new report identifies five critical trends to future proof the corporate communications function. The corporate communication function is at the forefront of this challenge. The report was published in February 2024 by the Academic Society for Management & Communication.

Corporate 115
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Faces & Markets of PRGN: France – A Blend of Tradition and Innovation

Bianchi Biz Blog

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. in 2023, driven by strong growth in the second quarter, it is expected to grow moderately, by less than 1% in 2024. TikTok could well surpass Snapchat in 2024.

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Trends That Will Transform Public Relations Over the Next 3 Years

PRSay

According to “ The Future of the PR Industry: Research Report ” that my company Brandpoint released, 96% of PR professionals surveyed have seen marketing and PR integrate further in 2024. Artificial intelligence was nearly tied with corporate responsibility as the top PR trend that respondents expect to see grow over the next three years.

Trends 179
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5 Trends Shaping The Future Of PR (And How To Manage Them)

ImPRessions - Crenshaw Communications

Among the excellent content at the PROI 2024 Global Summit in Rio de Janiero was a gem of a panel on the top trends shaping the work we do, and a discussion of how we might meet or take advantage of them. Panelists point out the power of employees as storytellers, and the impact their experience can have on corporate and brand reputation.

Trends 203
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Don’t Miss The Gen-Z Driven PR Opportunity In 2024

The Hoyt Organization

Here are some amazing Gen Z-driven PR opportunities to take advantage of in 2024. Thus, they place a higher importance on brand ethics and corporate responsibility than millennials. Final Thoughts In 2024, brands that embrace Gen Z – a rapidly growing customer base – will be successful.