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DigitalPR has a problem. According to our most recent report on the State of DigitalPR , the problem is measuring impact. There are many ways to measure digitalPR impact. Backlinks are the most traditional way to measure digitalPR performance. Not every campaign touches every metric.
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When I started (re-started) the BuzzStream newsletter in February 2024, it was just to get some extra eyeballs on the content I was producing. Since I have amassed a bucket of tips, secrets, and tricks over my ~ seven years of agency work in digitalPR and link building, I thought Id start sharing them in the newsletter.
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Besides tracking what's being said about your campaign on social media, in digital magazines, or on forums, you can stay on top of every mention you receive through traditional channelsthink newspapers, radio broadcasts, and TV news! Learn more about our media database.
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Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Media Consumption Television, spanning traditional to digital platforms, remains Italy’s favored medium, with 95% viewership. Internet engagement is rising, with 89.1%
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