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S&T Live From ICON 2024: Cheron Porter, APR, on Building Company Culture

PRSay

If you want to soar as an organization, to meet your goals and have an engaged employee base, you have to think creatively” and find ways to build a positive work experience. 15, she was the guest for Strategies & Tactics Live , PRSA’s monthly series on LinkedIn, broadcast this time from PRSA’s ICON 2024 conference in Anaheim, Calif.

Company 68
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5 Smart PR & Marketing Trends for 2024

The Proactive Report

It’s time to start thinking about your 2024 marketing and PR strategies. The more you know about your customers, clients, employees, and competitors, the better your planning will be. These PR and marketing trends can help you thrive in 2024. 2023 is almost over. Now is not the time to pull back on PR and marketing efforts.

Trends 182
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 211
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Juneteenth 2024: The Enduring Fight for Equality and Justice

PRSay

Enhance employee engagement. Employees, particularly those from marginalized communities, are more likely to feel valued and engaged when they see their company actively supporting DEI efforts. Navigating the months ahead In 2024, the relevance of Juneteenth and the broader DEI agenda remains as critical as ever.

Community 145
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3 Ways to Tell Better Stories

PRSay

Is your point that your employees give back to the community? Copyright © 2024 Ann Wylie. When to tell stories The late, great speaker and author Og Mandino said that stories were so powerful, that his rule of thumb was: “If you have a point, find a story.” Is your point that you help your clients solve big business problems?

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ICON 2024 Q&A: Navigating Brand Identity With Suzi Brown of Disneyland

PRSay

It’s not just educating and informing, but also celebrating [our employees]. Internal communications is a massive job. And again, they can be brand ambassadors for us. What are the key elements of an effective crisis-communication strategy, especially for a brand like Disneyland that has such high-profile public visibility?

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3 Executive Communications Trends for 2024

Stern + Associates

As we head into 2024, communications professionals are taking stock of what’s changed and what they’ve learned in the past year. But for reasons that include both customer and employee relations, some type of statement when big events occur has become expected. Make sure you’re not left behind in the new year.

Trends 139