Wadds Inc.

AUGUST 13, 2024

One Step Forward Two Black reports that the UK public relations industry has made limited progress in addressing diversity. Progress for black practitioners working in communications and public relations in the UK has been limited since 2020 according to a report published by the UK Black Comms Network. This isn’t a black problem.

Publicity 98

Publicity Ethics Training Corporate 98

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

PRSay

DECEMBER 20, 2023

PRSA is now accepting entries for the 2024 Anvil Awards. He presently serves as ethics chair for PRSA’s North Carolina Chapter. Photo credit: albert chau ] The post 5 Ways Accreditation in Public Relations Can Help With PR Awards first appeared on PRsay. Find details here.

Publicity 177

Publicity Case Study Ethics Study 177

5W PR

JANUARY 15, 2024

As the world inches closer to 2024, the echoes of pandemic-driven shi͏fts and emerging economic realities continue to shape consumer behavior. Last͏ly, the focus will shift towards mindful buying, reducing impulse purchases, and prioritizing items with social, ethical, or environmental benefits.͏

Consumer 78

Consumer Ethics Trends Mobile 78

Ethical Voices

APRIL 2, 2024

He is also the 2024 National Chair of PRSA. He discusses a number of important ethics issues, including: The ethical importance of avoiding even the appearance of impropriety. How to get ahead of AI ethics challenges Why don’t you tell us more about yourself and your career? The policy was so extensive.

Policies 63

Policies Ethics Government Leadership 63

Wadds Inc.

OCTOBER 28, 2024

Public relations agencies pitching for new business face budget uncertainty, ghosting and intellectual property misuse. It calls for more transparent, ethical and streamlined industry-wide pitching processes. Methodology 3Gem Research and Insights surveyed agencies and clients during July and August 2024.

Pitching 98

Pitching Industry Publicity Financial 98

Solo PR Pro

FEBRUARY 13, 2024

Solo public relations professionals work hard to win and maintain healthy client relationships, but a bad client can impact your confidence and sometimes your bank account. Below are a few tips that will help you keep the streak of great clients going in 2024! On occasion, every solo PR professional will have a bad client.

Financial 83

Financial Banking Ethics Small Business 83

5W PR

JANUARY 3, 2024

Public relations in the beauty industry has always been dynamic, and it continues to evolve rapidly. Consumers are increasingly conscious of eco-friendly practices, cruelty-free products, and ethical sourcing. Navigating this environment requires strategic and innovative approaches to beauty PR.

Product Launch 78

Product Launch Community Consumer Interviews 78

Burrelles Fresh Ideas

FEBRUARY 13, 2024

What are the Top Social Media Trends in 2024 In this digitally-driven business landscape, where businesses are quick to embrace new tools, it’s no surprise that 77% of businesses harness social media to engage with customers. One key factor gaining traction in 2024 is the increasing focus on authentic brand representation.

Social Media 87

Social Media Media Mobile SEO 87

The Hoyt Organization

JANUARY 8, 2024

Here are some amazing Gen Z-driven PR opportunities to take advantage of in 2024. Thus, they place a higher importance on brand ethics and corporate responsibility than millennials. Final Thoughts In 2024, brands that embrace Gen Z – a rapidly growing customer base – will be successful.

Consumer 85

Consumer Social Media Education Advertising 85

Scott Public Relations

JULY 13, 2023

Ethics more important than ever The latest survey clearly highlights the significance of ethical PR. More than half of the respondents (56.3%) saw ethical conduct in both communication and client relations as important or very important. The annual survey, and the next set of results will be published in the spring of 2024.

Ethics 52

Ethics Survey Insurance Insurance 52

Contently - Strategy

SEPTEMBER 30, 2024

Social media has profoundly shaped global events, public discourse, and the very fabric of our societies since the early 21st century. Calls for reform are intensifying , but any changes to Section 230 would require a delicate balance between fostering innovation and protecting the public from online harms. However, the U.S.

Social Media 107

Social Media Privacy Brand Branding 107

Wadds Inc.

APRIL 29, 2024

The annual Communications Trend Radar 2024 report highlights five trends that corporate communications and public relations leaders must address to ensure their organisations remain relevant and effective. The report was published in February 2024 by the Academic Society for Management & Communication.

Corporate 115

Corporate Trends Communications Ethics 115

PRSay

SEPTEMBER 19, 2023

Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In May 2023, the U.S.

Communications 178

Communications Ethics Public Affairs Social Media 178

Bianchi Biz Blog

NOVEMBER 21, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. TikTok could well surpass Snapchat in 2024. X/Twitter : 30.9%

Marketing 56

Marketing Pinterest Radio Instagram 56

PRSay

NOVEMBER 20, 2024

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

Local 60

Local Newspapers Journalism Radio 60

ImPRessions - Crenshaw Communications

MAY 31, 2024

Among the excellent content at the PROI 2024 Global Summit in Rio de Janiero was a gem of a panel on the top trends shaping the work we do, and a discussion of how we might meet or take advantage of them. For PR teams , there’s never been a time of greater opportunity. But with opportunities come risks and challenges. Trial and adapt.

Trends 203

Trends How To Ethics Reputation 203

PRSay

JANUARY 11, 2024

PRSA is now accepting entries for the 2024 Anvil Awards. This year marks the 80 th anniversary of PRSA’s Anvil Awards , the pinnacle of recognition for outstanding achievements in public relations. While, thankfully, much has changed since 1944, the enduring importance of acknowledging ethical and impactful PR campaigns still remains.

Case Study 95

Case Study Nonprofit Guidelines Ethics 95

Wadds Inc.

NOVEMBER 21, 2024

Strong sections cover the role of CEO, ethics, post-crisis recovery and measurement, and the future of reputation management. Coleman questions the role of communications and public relations in reputation management and crisis response.

Reputation 52

Reputation Crisis Communications Crisis Measurement 52

Sword and the Script

JANUARY 2, 2024

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. An “Interview” with ChatGPT: What is Public Relations? I wish you a safe, healthy and prosperous year in 2024. Need an extra pair of hands in 2024? That’s of course what I did. How has PR Changed?

Blogging 112

Blogging Software B2B Survey 112

PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. How was your transition into public relations?

Communications 192

Communications Sports Journalism Fashion 192

5W PR

FEBRUARY 22, 2024

However, in today’s landscape , simply urging them to spend more is not as effective as 5WPR’s 2024 Consumer Culture Report reveals the majority of consumers would rather save than splurge across a range of industries. Ethical considerations, transparency, and genuine brand value are crucial for brand messaging.

Consumer 78

Consumer Strategy Ethics Customer Service 78

PRSay

OCTOBER 5, 2023

After working in public relations for more than 25 years and then becoming a leadership consultant and trainer, Ken Jacobs knows that the PR profession often promotes people into management and leadership “because they’re good at PR, they’re good with media, they’re good with clients and new biz. Sometimes, being ethical means losing clients.

Leadership 73

Leadership Ethics Energy LinkedIn 73

Buzzstream

DECEMBER 28, 2023

For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Blogger outreach itself is not spam when done correctly (and ethically). The post 15 Must-Have Blogger Outreach Tools for 2024 (Free and Paid) appeared first on BuzzStream. Is Blogger Outreach Spam?

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Blogger outreach itself is not spam when done correctly (and ethically). The post 15 Must-Have Blogger Outreach Tools for 2024 (Free and Paid) appeared first on BuzzStream. Is Blogger Outreach Spam?

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Blogger outreach itself is not spam when done correctly (and ethically). The post 15 Must-Have Blogger Outreach Tools for 2024 (Free and Paid) appeared first on BuzzStream. Is Blogger Outreach Spam?

Tools 62

Tools Blogging Pitching Google 62

Prohibition

SEPTEMBER 11, 2024

Worse, negative reviews from trusted influencers can go viral, causing public perception of the product to plummet. Consumers appreciate honesty and transparency about product performance, ethical sourcing, or pricing strategies can actually enhance brand loyalty. However, brands should not see de-influencing as an outright threat.

Strategy 62

Strategy Viral Branding Brand 62

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. You can see an example of my recent work on a similar post in [Publication]. The post 15 White Hat Link Building Tactics That Google Loves in 2024 appeared first on BuzzStream. What is White Hat Link Building? Let me know!

Google 71

Google Infographics Pitching Resources 71

Maxim Behar

AUGUST 11, 2024

He is an author, public speaker, lecturer, active diplomat, President, Fellow of the Public Relations and Communications Association, and more. As a passionate and influential PR professional, Maxim Behar has a mission to shape the public communications business’s future and promote ethical and effective practices worldwide.

Leadership 64

Leadership Industry Crisis Management Groups 64

Maxim Behar

JANUARY 21, 2024

Because the speed of change of our business – Public Relations – is even much faster than we could ever imagine. It is a revolution because, with the appearance of social media, we have three “first-time” factors in the public relations business, which we have never had before. And we are not allowed to “grow old.” What's next, then?

Ethics 59

Ethics Course Social Media Conference 59

Burrelles Fresh Ideas

OCTOBER 3, 2023

While the kidfluencer phenomenon is undoubtedly intriguing, it raises critical questions about the ethics, regulations, and responsibilities surrounding the children in the spotlight, as well as the implications for the companies and parents involved. Companies must be mindful of ethical considerations and prioritize the child’s well-being.

Branding 83

Branding Brand Marketing Ethics 83

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. Most of the public relations programs have similar courses.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Sword and the Script

JULY 9, 2024

As one journalist noted in an open-ended comment: “The fact that so much of journalism has become about ‘clicks’ and ‘shares’ and those often seem to take precedence over keeping the public informed.” Hours after the story was published, I got a note from a very unhappy editor at a leading trade publication.

Survey 147

Survey Journalism Report Pitching 147

Mindful Marketing

JANUARY 8, 2024

Steamboat Wille , the 1928 animated short film by Disney founder and namesake Walt Disney and animator/cartoonist Ub Iwerks , entered the public domain this past January 1, which means that after 95 years, the earliest version of Mickey Mouse is now “ free for all to copy, share, and build upon.” the Disney corporation.

Film 94

Film Creativity Video Enterprise 94

The Proactive Report

NOVEMBER 21, 2023

These platforms encompass everything from industry-specific newsletters to independent journalism collectives, providing in-depth coverage of topics often overlooked by larger publications. Adapting PR strategies for diverse news platforms demands flexibility, adaptability, and a deep understanding of the evolving media ecosystem.

Newspapers 130

Newspapers Social Media Data Consumer 130

Bianchi Biz Blog

AUGUST 3, 2023

To help you get started, we offer the following template that is based on our research of current best practices: [Automotive Supplier Name] AI Policy This AI policy aims to establish guidelines and best practices for the responsible and ethical use of Artificial Intelligence within [Automotive Supplier Name].

Automotive 77

Automotive Policies Employee Corporate 77

Sword and the Script

AUGUST 1, 2023

Through our private cloud tenant, we ensure that all non-public information used during the drafting process is kept secure.” ( Source ) Muck Rack. A code of ethics isn’t a bad idea. In 2024, Cision says it will add a new metric it calls “stance.” Here are a few examples I spotted in putting this post together: Notified.

Software 120

Software Pitching Ethics Technology 120