Remove 2024 Remove Interviews Remove Journalism
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7 journalism statistics from a survey of 3,000 reporters to improve PR performance

Sword and the Script

Below I’ve identified a few journalism statistics that give such perspective – along with some suggestions for taking action. >>> The key for B2B PR is to make it easy: Easy to understand; Easy to interview; and East to get questions answered. >>> Need an extra pair of hands?

Survey 147
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 189
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How to Pitch Journalists in 2024 (According to Journalists)

Buzzstream

According to Cision’s 2024 State of Media report , 68% of journalists want PRs to “understand my target audience and what they find relevant.” Building on that, Muck Rack’s 2024 State of Journalism report found that journalists mainly reject pitches because they are irrelevant. At this point, your work isn’t done yet.

Pitching 126
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5 CES 2024 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid

Bianchi Biz Blog

With CES returning to full, in-person form in 2023 after emerging from its pandemic-impacted virtual and hybrid format, the show is on solid footing to dominate the news once again in 2024. It’s exciting to think about being featured on a tech segment on CNN or landing feature coverage in The Wall Street Journal , Wired or Automotive News.

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ICON Video Preview: ABC’s Gio Benitez on Working With Comms Pros and a Changing News Landscape

PRSay

Benitez, who covers transportation for ABC News and co-anchors “Good Morning America” on weekends, studied sociology before becoming a reporter — which he believes makes him a better interviewer today. “I 15 keynote speech at PRSA’s ICON 2024 in Anaheim, Calif. Like a sociologist, I try to look at all the different possibilities.”

Video 103
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Meet the Media: Kevin Linger, Managing Editor & Producer at Fleet Equipment

Bianchi Biz Blog

I’m a Managing Editor/ Producer at Fleet Equipment , and it’s my job to create articles for our site from visiting companies, press releases, events and interviews, as well as hosting some of our video series, and sending our daily newsletters. How long have you been in journalism and how did you get started?

Meeting 102
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Meet the Media: Jason Cannon, Chief Editor of Commercial Carrier Journal

Bianchi Biz Blog

I’m the Chief Editor of Commercial Carrier Journal (CCJ). How long have you been in journalism and how did you get started? My route to journalism was unconventional. I close all my interviews with “is there a question you feel I didn’t ask or anything else we need to talk about?”