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To effectively attract visitors in 2025 and beyond, destinations must employ innovative public relations strategies by working with a travel PR agency that resonates with discerning travelers. Successful destination marketing in 2025 demands a laser focus on specific traveler segments.
A public relations (PR) campaign is an orchestrated series of strategic communication efforts designed to achieve specific objectives. TRY PROWLY FOR 7 DAYS FREE #7 Monitor and respond in real time The best digitalPR campaigns follow trends and ensure the brand is in sync with its target audience.
.” But Jane Hunt from digitalPR agency JBH literally wrote the book on DigitalPR. Their book, the DigitalPR Playbook , is an absolute must-read for digitalPRs. In our talk, we discussed many digitalPR topics, but what I kept coming back to was the idea that digitalPR is growing up.
With interest in digitalPR growing almost 30% in the past few years, we wanted to put together a snapshot of today’s industry, looking at tactics, challenges, tools, and much more. We interviewed over 150 digitalPR professionals worldwide between November and December 2024 to give you the State of DigitalPR Report for 2025.
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It’s 2025 by the time this goes live, it’ll be 2025. Doug, does every brand need a podcast in 2025? Does every brand need a podcast in 2025? I might see a lot of that in digitalPR, or perhaps you’re an agency that represents a brand or something. So let me ask you this straight up.
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And with that, I present to you, 40+ marketing and PR predictions for 2025 1. Britt Klontz | Founder, DigitalPR Consultant | Vada Communications 4. While truth has forever been a core component of communications, brands that prioritize truth and transparency in 2025 will rise to the top. It’s 9 a.m.
You can see an entire post on constructing media pitches from digitalPR expert Hannah Smith , but here are the building blocks: In our podcast , Hannah shared a fantastic tactic for evaluating her pitches: I’ll look at my pitch and ask myself: could the journalist write this story in 15 minutes just using my pitch? It doesnt.
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