PRSay

OCTOBER 14, 2021

Any single week can be filled with meetings, coaching, planning, evening events, creative work, crisis management and volunteering with PRSA and in the community. The chair-elect convenes a committee to draft the 2023-2025 PRSA Strategic Plan. The variety that comes with a career in PR is one of the joys of the profession.

Meeting 148

Meeting Crisis Management Energy Resources 148

Buzzstream

SEPTEMBER 23, 2024

Digital PR strategy is based on using helpful, creative, insightful content or commentary to elevate your brand in the news. The post Why Use Digital PR For Link Building in 2025 appeared first on BuzzStream. When you create a data study or survey and pitch it to a news outlet, you are now producing and promoting quality content.

Digital PR 62

Digital PR Google SEO Pitching 62

Shift Communications

SEPTEMBER 13, 2017

However, since the financial crash of 2008 and the coinciding rise of AWS, iPhones, and frictionless services, non-banks are finding creative ways to fill financial needs for both consumers and businesses across the country in a phenomenon known as shadow banking. As expected, the “big” banks offer something in all of these areas.

Banking 79

Banking Financial Advertising Advertising 79

Maxim Behar

FEBRUARY 15, 2024

Back in 2014, a year before I became the President of the global PR association ICCO, I spoke at our annual summit meeting in Paris, and I made the forecast that by the year 2025, some 70% of the consultancy business will be out of the office and working from home, or coffee houses. That was just plain logical.

Travel 64

Travel Meeting Skype Hotels 64

Maxim Behar

SEPTEMBER 5, 2021

He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. I keep telling my team, "We're not selling strategies, creative ideas, or media tactics, we're selling trust." Now the leadership is horizontal. How do you think PR agencies will change? -

Meeting 98

Meeting Advertising Advertising Agency 98

PRSay

MARCH 14, 2022

Find more ideas on unleashing your creativity in the March issue of Strategies & Tactics. As the great French artist Henri Matisse once said, “Creativity takes courage.” Often, the things we call creative have never been done before: a new way to advertise something, a unique approach to a PR campaign, a new kind of video effect.

Creativity 153

Creativity Employee Survey Internal 153

5W PR

NOVEMBER 18, 2024

This was a great segue to break down what PR truly entails, especially around earned media, including brand messaging, story generation, thought leadership, newsjacking, media training, data leverage, and reputation management. I emphasized why having a proactive, adaptable, detail-oriented, and creative team is essential.

Strategy 60

Strategy Leadership Product Launch Retail 60