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That’s how PR and marketing executives describe trying to conduct media relations at what is arguably the world’s largest and most important tradeshow – CES ®. In fact, respected veteran auto journalist and analyst John McElroy calls CES the world’s best auto technology show. For registration info, click here.
Now in its 14 th year – and retaining its status as North America’s largest advanced battery event – the show welcomed attendees for the first time at Huntington Place in downtown Detroit, having outgrown its previous location at the Novi Suburban Showplace.
In-person tradeshows are more relevant than ever, and the experience age demands nothing less. If you attended this year’s Consumer Electronics Show (CES) in Las Vegas, you’ll have noticed that it’s become much more than an electronics/business tradeshow. and Lenny Kravitz.
In-person tradeshows are more relevant than ever, and the experience age demands nothing less. If you attended this year’s Consumer Electronics Show (CES) in Las Vegas, you’ll have noticed that it’s become much more than an electronics/business tradeshow. and Lenny Kravitz.
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