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How to write a press release: Layout, tips + free template

Presspage

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. A press release is a short, compelling news story written by an organization and shared with media outlets, journalists, or the public. 5 free press release templates - Download 1.

Writing 78
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How to write a press release: Layout, tips + free template

Presspage

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. A press release is a short, compelling news story written by an organization and shared with media outlets, journalists, or the public. 5 free press release templates - Download 1.

Writing 78
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Is it too early to start on next year’s PR Strategy?

PR in High Definition

Start off by plotting out key milestones or important moments in time – such as product launches, events, significant global awareness days and other key dates that align with your brand. PR calendar – A well-structured PR calendar is essential for staying organised throughout the year.

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Insights from Street Fight Live: The Evolution of PR and Influencer Strategies for MULO Businesses

5W PR

This was a great segue to break down what PR truly entails, especially around earned media, including brand messaging, story generation, thought leadership, newsjacking, media training, data leverage, and reputation management. I emphasized why having a proactive, adaptable, detail-oriented, and creative team is essential.