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New products and problems across PR software land [PR Tech Sum 60]

Sword and the Script

We have used keyboards and touch screens to interface with technology ever since the Graphical User Interface (GUI) was created. billion first-lien term loan due in 2027 is quoted at nearly 66 cents on the dollar, up from August’s low of 52 cents but still at distressed levels.” billion of debt, according to data compiled by Bloomberg.

Software 176
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July tech news round up

PR in High Definition

Meanwhile, the UK decided to remove Huawei’s role in the UK’s 5G network by 2027 causing quite the stir. Every morning, the Firefly team creates a roundup of the biggest news stories across the technology space. The Guardian dives deeper into this. Reuters explores this further. BBC News has the full story.

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How to add inspiration and future trends to your 2018 comms plan

PR in High Definition

So, what are the crazy trends predicted to become lifestyle norms by 2027? So, here are four more seemingly-ludicrous trends that will be quite normal activity by 2027, and how these trends can these be woven into your 2018 campaign. Last week I organised a Silent Disco at home – 75 headsets, 3 tracks, £200. 3D printed cupcake anyone?

Trends 59
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July tech news round up

PR in High Definition

Meanwhile, the UK decided to remove Huawei’s role in the UK’s 5G network by 2027 causing quite the stir. Every morning, the Firefly team creates a roundup of the biggest news stories across the technology space. The Guardian dives deeper into this. Reuters explores this further. BBC News has the full story.

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How To Connect Your Content Strategy to the Buyer's Journey

PR 20/20

The funnel model also excludes the impact of evolving technologies as it relates to the buyer journey. New technologies are allowing marketers to operate like scientists. Marketing automation technologies are allowing marketers to step in when sales cannot. billion by 2027. But let's take a few steps back.

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MNCs Must Find Their Place in the Asian Tech Revolution

The Hoffman Agency

As Asian tech companies rise in global stature, Western MNCs cannot afford to fall behind in APAC (image source: CES) Sustained investment in technology across select Asian markets has made the region an innovation force to be reckoned with: it now accounts for more than half the world’s patents , according to the International Monetary Fund (IMF).

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Championing Inbound Marketing: 4 Lessons from Organizational Change Agents

PR 20/20

In fact, research from Innosight estimates that 75% of today’s corporations on the S&P 500 index will be replaced by 2027. Or, should you adapt and align your technology, talent and strategy to effectively reach consumers in this shifting marketplace? New training of teams for technology and methodology.