Stephen Waddington

JUNE 16, 2021

PR practitioners must measure carbon in the rush to address ESG concerns. The 2015 Paris Climate Agreement set the goal of limiting global heating below 2C to tackle the climate crisis. The UK must reduce its greenhouse gas (GHG) emissions by 40% below 1990 levels by 2030 to meet its commitment. It is complex. tonnes in 2020.

Measurement 141

Measurement Government Energy Agency 141

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Backlinko projects that the podcast industry will climb 27% to $30.03bn in 2024 and is expected to reach $131.13bn by 2030. Website Traffic: Visitor numbers and behavior post-PR activities.

Trends 105

Trends YouTube Video Social Media 105

Reputation Us

DECEMBER 14, 2022

According to Citi, the total market for the Metaverse could be between $8 trillion and $13 trillion by 2030 , with total users numbering around five billion. This can create a crisis management situation for your reputation. If you choose to stay silent, people may infer something that isn’t your company’s stance. This is changing.

Reputation 78

Reputation Insurance Insurance Employee 78

PR in High Definition

APRIL 27, 2023

An ESG programme ultimately serves as a framework for measuring the sustainability and ethical impact of a company’s operations. C global warming limit, emissions need to be reduced by at least 43% by 2030 and at least 60% by 2035. According to the report, to keep within the 1.5°C

Policies 62

Policies Employee Ethics Survey 62

PR Conversations

OCTOBER 27, 2023

What is being taught in MBA and executive education courses about the difference between brand, reputation, and the measurement of relationships with stakeholders? What would be the “global warming” and “global financial crisis” equivalent problem that PR should focus on until 2030, and from there to 2050?

Exercises 70

Exercises Interviews Public Affairs Financial 70

Stephen Waddington

DECEMBER 30, 2019

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. It uses proxies as a measurement of success rather than key performance indicators that are aligned to the organisations that it serves. PR is a social science.

Government 103

Government Education Print Ethics 103

Stephen Waddington

JANUARY 4, 2021

Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations. Happy New Year, reader. Here are the headlines and links to 15 trend reports for 2021.

Trends 155

Trends Technology Television Banking 155