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Why You Should Master The Art of Storytelling

Masters in Communications

Neuroeconomist Paul Zak‘s research indicates that our brains produce the stress hormone cortisol during the tense moments in a story, which allows us to focus, while the cute factor of the animals releases oxytocin, the feel-good chemical that promotes connection and empathy.

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Baron Janssen or just "Mr. Solvay"

Maxim Behar

In many places today, this word is more than offensive, because the far more corporate "assistant" denounced this old-fashioned position. But even for the uneducated, it was clear that if it were possible for a radiator plant, for example, for a world chemical producer such as the Devnya plant, it would simply mean a slow but sure death.

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Priceless Lessons by Maxim Behar: A Story with Baron Daniel Janssen

Maxim Behar

In many places today, this word is more than offensive, because the far more corporate "assistant" denounced this old-fashioned position. But even for the uneducated, it was clear that if it were possible for a radiator plant, for example, for a world chemical producer such as the Devnya plant, it would simply mean a slow but sure death.

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Winning better relations with the community

PR Conversations

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation. publicity and advertising.

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Winning better relations with the community

PR Conversations

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation. publicity and advertising.

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Give corporate communicators a break- failure starts and ends with leadership

Mark My Words

The chief target of ridicule is so often the corporate comms team. Yet do these corporate scribblers deserve our ire or our praise? There are already reports of a backlash against the backlash with the video’s defenders manning the barricades for sentimental kitsch advertising (it’s all –they claim- an ingenuous self-parody.