Remove Advertising Remove Crisis Communications Remove Public Affairs
article thumbnail

13 Truths About PR ? How Many Do You Believe In?

PR Matters

Otherwise, PR is not newsworthy or of interest, nor is it meaningful or believable to PR’s “significant others,” i.e., journalists, readers, customers, investors, employees, or the community. As with marketing and advertising, PR can help promote a service, product or brand. A crisis is, by default, a reputation issue.

article thumbnail

Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. At the same time, digital engagement is up across the board.

Data 148
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

13 Fortunate Truths about PR

PR Matters

Otherwise, PR is not newsworthy or of interest, nor is it meaningful or believable to PR’s “significant others,” i.e., journalists, readers, customers, investors, employees, or the community. As with marketing and advertising, PR can help promote a service, product or brand. A crisis is, by default, a reputation issue.

article thumbnail

Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

More and more, I see comms positions advertised as comms + (fundraising, design, content development, etc.”. It’s expanded to include public affairs and government relations as the norm.”. Crisis interrupted. More and more crisis communication events that interrupt the general flow of work in our area.”.

article thumbnail

Faces & Markets of PRGN: Finland – Growth Path Ahead  

Bianchi Biz Blog

For us, communications is the world’s most powerful tool for change. YLE, the state-owned communications company, broadcasts on four television channels visible throughout the country. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel.

Marketing 100
article thumbnail

PR rising in Africa rising

Stuart Bruce

In 2014 advertising spend in Africa increased 14.6%, compared to a global average of 3.2%. By 2020 African consumers will be spending more than a trillion dollars. 80% own mobile phones. 80% of mobiles sold in Kenya are smartphones, a 50% increase.

Mobile 60
article thumbnail

Public Relations Objectives

Doctor Spin

Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Building trust and credibility is another crucial objective of public relations. Source: Long Range Planning 7 Post, J., Dickie, R., & Mahon, J.