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Faces & Markets of PRGN: Toronto, Canada: Diversity is Our Strength

Bianchi Biz Blog

Canadas main media companies are headquartered in Toronto, and the city is home to a vibrant film industry. This creates a large pool of talent for all marketing, PR, advertising and communications companies. Most influential media for corporate communication in Toronto & Canada Globe & Mail : Canadas national newspaper.

Print 100
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The Complete Guide to PR Stunts

5W PR

The advertising strategy placed interactive outdoor posters in bus shelters that encouraged people to breathe in and see how smoking affects their breathing. Newspapers, commercials and billboards aren’t ineffective, but these days the Internet spreads ideas the quickest. You want the stunt at the top of their to do / to watch list.

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Meet the Media: Molly Boigon, Tech and Innovation Reporter at Automotive News

Bianchi Biz Blog

I had a great time filming a piece with our video team in which we charged an EV at a regional supermarket and bought the ingredients for a Boston Cooler, an ice cream float that is famous in Detroit. If you are trying to sneakily ask me to just advertise for your company, you will not succeed.

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9 Content Snacks from the Story of Content Marketing

Sword and the Script

The film, which runs a little more than 40 minutes, explores what content marketing is, its history and why it’s different. So usually that was traditional publishing, so perhaps a newspaper or a magazine. Advertising was fabulous at getting our attention, this burst of disruption. Earning attention to what end.

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Silver Anvil Preview: 5 Questions With NY1’s Pat Kiernan

PRSay

Here, the TV personality — known for his “In the Papers” feature humorously summarizing the New York daily newspapers — talks about engaging an audience, storytelling, the newsgathering process and work-life balance. You began your news career in 1988 and have been an on-air personality since the early 1990s. A native of Greenville, S.C.,

Wireless 102
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Dior sticks by Johnny Depp in defiance of ‘wife beater’ ruling

Mark My Words

Depp has been the face of the aftershave since it launched in 2015 with an advertising campaign that was criticised for its racist portrayal of Native Americans. These fashion companies live in their own bubble, it’s like The Devil Wears Prada [film]. Brands hope for short-term memory loss and long-term amnesia.

Fashion 60
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Media 102? A brief update to media 101

PR in High Definition

They’re the main players that make up the journalist line-up that you’ll find in every national newspaper in the UK today. The gig economy as a whole has boomed in the UK in recent years and the media has benefited from this; the number of freelancers contributing to newspapers and magazines feels at an all-time high. News been framed!

Media 54