Remove Advertising Remove Hotels Remove Internal
article thumbnail

Local vs. Global: Crafting Hotel Campaigns That Resonate in Different Markets

5W PR

In today’s interconnected world, hotels face the challenge of crafting campaigns that resonate with diverse audiences across the globe. The key lies in striking the right balance between local and global strategies by working with a hotel digital marketing agency. Develop a unified brand voice, messaging, and visual identity.

Hotels 78
article thumbnail

Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Planning your meeting around a meal, or offering refreshment in a private room at your booth or hotel is often a good idea. . Make every step as painless as possible.

Media 294
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PR Secrets For Scoring Great Media Coverage

ImPRessions - Crenshaw Communications

These can be internal studies, sales information, customer and competitive data, or simple workaday anecdotes. File-sharing service WeTransfer mentioned to our team that an artist whose work was featured on their site would be designing a billboard for the Ace Hotel in Los Angeles. It was a no-brainer.

Media 199
article thumbnail

Conference Recap: Project Bread’s Fight Against Hunger in Massachusetts

PRSay

While speaking during Monday’s Networking Luncheon at PRSA’s 2017 International Conference, Lederhos shared a recent Project Bread video ad that featured striking statistics about individuals in her state lacking access to nutritious food. When it ended, though, she told the audience that those numbers had already become outdated. ”

article thumbnail

Behind the Headlines With Matt Sutton

Cision

We worked with the International Fund for Animal Welfare (IFAW) to quickly engage the media, keep the story current and create an international dialogue on trophy hunting. My favorite headline that probably got the most attention was, “Summertime Sadness: Don’t fall victim to this hotel booking scam – like I almost did.”

article thumbnail

Building a Hospitality Brand: How PR Shapes Consumer Perceptions

5W PR

For example, a boutique hotel might share the founder’s passion for design and hospitality, while a luxury resort could highlight its commitment to sustainability and community engagement.  Influencer endorsements are often more persuasive than traditional advertising, coming from trusted sources. 

article thumbnail

#DigitalPR Twitter Chat with Katie Paine

The Proactive Report

A1: Almost all the dashboards I design these days integrate internal and external, traditional and digital PR numbers. Example: for a tourist spot, PR is the spark that starts consideration, so you don’t track hotels booked, but outcomes on the PR content. Shonali Burke. Communication occurs everywhere today.

Twitter 100