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Brand metrics Social mentions - see how many times your brand is talked about on socialmedia platforms, discussion forums and so on. Share of voice - a metric known to many, it's simply a way to measure and compare your brand's media presence vs. your competitors. Host Reddit AMAs. Build Substack newsletters.
brought forth vast socialmedia and multimedia tools, including video sharing capabilities. Socialmedia platforms like Facebook have essentially made this decision for organizations by prioritizing video – Mark Zuckerberg has even described video as the biggest trend, and challenge, for the next 5 years.
1) How reporters view socialmedia, embargoes and exclusives. Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and. 1% said SnapChat.
19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. Read more: Cliff Notes to Effective Media Relations: A Summary of 3 Surveys of Editors, Reporters and Journalists [UML]. 9) Twitter is the social network of most value to reporters.
Talk Radio + Reddit – Reddit is incredibly influential and the perfect hangout for communicators, particularly when you have expert clients with a presence on talk radio. I’m not sure why it works so well but for eBooks, white papers, infographics or anything related to cause marketing, get going with Pinterest.
They’ve compiled their statistics into a post with research, breaking it down into categories like content marketing statistics and socialmedia, as well as subcategories like blogging or content strategy. It’s an advertisement for Signs.com. Let’s look at how Hubspot does this with their Marketing Statistics post.
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