PR for Anyone

MARCH 23, 2022

These calendars are actually designed for potential advertisers to know what is going to be covered in the magazine in a particular month. If you can’t find it, go to the magazine’s website, click on the advertising tab, and look for “media kit”. What does all this have to do with an editorial calendar?

How To 130

How To Pitching YouTube Advertising 130

Cision

NOVEMBER 3, 2016

Of course, PR professionals have long been trained to be mindful of the consequences of unintended recipients of critical information, and they know how to counsel clients not to engage in the worn out ‘off the record’ argument. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

PR for Anyone

DECEMBER 8, 2022

I just did it for Virginia where I live and interestingly, there are new laws going into place with regards to privacy: The right to opt out of the processing of personal data for targeted advertising purposes; The right to opt out of the sale of personal data; and. The right to opt out of profiling based upon personal data.

Media 130

Media Pitching Privacy Video 130

PR for Anyone

MAY 24, 2022

They aren’t used just for news anymore but have become a marketing tool. Once upon a time, yes, a press release meant something and only solid news stories were sent out. Nowadays, with the internet, anyone can send out a press release. And press releases are expensive. They cost anywhere from $500-$1000 to send out.

Pitching 130

Pitching Television Interviews YouTube 130

Prohibition

JULY 19, 2018

So in such a busy marketplace, and in an age where the budget can’t always stretch to support content marketing , social media marketing , influencer marketing , advertising, design, e-marketing, PPC, SEO and everything else you’ve been advised to invest in, how can you justify spend to stand out from the crowd? PR is different.

Publicity 48

Publicity Advertising Advertising Tools 48

PR for Anyone

DECEMBER 7, 2021

They’ll show you step-by-step how to build these public relations skills so you can be your own publicist and land in the media because I know of no better way to get that many people to learn about your business without paying for advertising. I can’t wait to see you in the media. So check all of this out.

Publicity 130

Publicity Video Pitching System 130

PR in High Definition

AUGUST 24, 2020

Advertising on just one channel could easily garner the reach of a huge proportion of the population – the only difference is that social media is global, and unlike television adverts, has relatively little regulation compared to its power. Social media can be scary and right now, it can feel like it has too much power and influence.

Social Media 86

Social Media Media Television Ethics 86

PR for Anyone

OCTOBER 13, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Many people are already established in their business but they want to go to the next level of being known. In this week’s Free Publicity Friday PR tip video I’ll give you a few tips on how to do this.

YouTube 130

YouTube Video Industry How To 130

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE.

Pitching 130

Pitching Television Trends Video 130

PR for Anyone

SEPTEMBER 8, 2022

You’ve landed in the media. Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I hear from people who were on TV and they’re excited and they want it to live on forever.

Media 130

Media YouTube Video Interviews 130

PR for Anyone

SEPTEMBER 1, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here. The majority of my clients are established in their business. They’ve built a product, service or brand and now they are ready to be known.

Pitching 130

Pitching Video YouTube Viral 130

PR for Anyone

AUGUST 25, 2022

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here.

Pitching 130

Pitching Media Insurance Insurance 130

PR for Anyone

AUGUST 18, 2022

Watch this week’s PR Tip here: People understand the value of being in the media but more often than not, people are just trying to “sell” the media by putting in their product, service or brand without thinking of the bigger picture and the bigger impact they can make.

Media 130

Media Nonprofit Pitching Television 130

wiredPRworks

FEBRUARY 11, 2016

Promote your business and amplify your message across communication channels: Public Relations and Social Media. Print and Digital Advertising. SOCIAL MEDIA TRAINING SUCCESS TRACK. Building the foundation of a comprehensive social media marketing plan. The most common mistakes in social media – don’t make them!

Training 45

Training LinkedIn Marketing Pinterest 45

PR for Anyone

MAY 18, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I”m starting a little series on PR Myths because I keep hearing things that just aren’t right. PR Myth #1 – Hiring a PR Firm will make you famous. Hiring a PR firm will not guarantee to make you famous.

YouTube 130

YouTube Video How To Pitching 130

Norton's Notes

OCTOBER 13, 2014

If PR is to fight off the challenge from digital, advertising and SEO practitioners, it must play to its strengths. That said, the media environment has shifted, even when it comes to social networks. In my experience, mass-organised training courses for digital and social media are largely pointless. They try again.

Digital PR 45

Digital PR Trends Training Media Training 45

5W PR

JANUARY 31, 2024

Monitoring and Analytics Implement tools to monitor media coverage, social media mentions, and other relevant metrics. Not all social media platforms attract the same audience, nor are they used by your audience in the same ways. This could include blog posts, whitepapers, case studies, and infographics.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Norton's Notes

MARCH 26, 2015

I read some interest thoughts the other day, extensive research carried out by business intelligence tool L2 revealed that an increasing amount of brands are migrating from Facebook and focusing their attention on the use of Instagram. News Public Relations Social Media Training and Tips Instagram online engagement'

Instagram 28

Instagram Report Brand Branding 28

Norton's Notes

JULY 29, 2015

Google will continue to push paid for solutions and restrict access to their tools (such as Keyword Planner) for customers only. Sadly, investment in advertising won’t help combat this, only PR. Name one tool you have started using recently which you think is useful? Do you think Google will eventually rid the world of SEO?

Interviews 28

Interviews SEO Banking Radio 28

ImPRessions - Crenshaw Communications

MARCH 8, 2016

Suggest or use tools to help tell the story on air before the pitch. Podcast producers are generally a scrappy bunch who’ve built an audience gradually through social media and word-of-mouth as opposed to conventional advertising. Can you “see” the story on the radio? Ask this question first.

Pitching 159

Pitching Radio Training Interviews 159

PR for Anyone

SEPTEMBER 16, 2022

What are you going to pitch the media in October? Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. It’s almost October. So much to consider like the season – it’s fall – what happens in your industry in fall?

Pitching 130

Pitching Financial Small Business YouTube 130

Sword and the Script

DECEMBER 15, 2020

Too often marketers become enamored with the latest trends and tools. Every employee needs media training. The pandemic boosted webinars, lives, online training, lectures, and the like. Media training used to only be for c-suite executives, board directors, and other leaders. Marketing predictions.

Marketing 198

Marketing Employee Content Marketing Media Training 198