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Nonprofit Local News Gains Steam

PRSay

At the same time, however, the advertising revenue that local news organizations have long counted on has continued to drop. To help bridge the gap between national cable news and diminished, for-profit local news, a nationwide shift toward nonprofit local journalism is now underway. Opportunities for independent journalism.

Nonprofit 176
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Traditional and Social Media Are Sowing Disinformation and Division, Report Says

PRSay

Politicians, CEOs, television anchors, talk-radio hosts and prominent professionals “are the source and amplifiers of some of the worst, most harmful disinformation” in America, a new report says. 15 by The Aspen Institute , an international nonprofit, widespread misinformation and disinformation are exacerbating society’s worst problems.

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Video Content Trends for Media and PR Professionals

Cision

Just like television, most people turn to video for entertainment, lifestyle information and news, but they’re also interested in learning and open to being moved or inspired to act. Also setting it apart from the crowd, it relies on subscriptions rather than advertising revenue. Want to become an innovator on social media?

Video 120
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Positioning Yourself as a Media Expert

PR for Anyone

The third day, we take our VIPs into a television studio. That is her nonprofit. and of course, that exposes Grandma’s House of Hope, to multiple media opportunities, which at the end of the day, she’s looking to raise money for her nonprofit. And it’s so awesome! We spend two days of getting s**t done.

Media 130
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Kidfluencers

Mindful Marketing

Advertisers like Mattel pay between $10,000 and $20,000 to sponsor a single post featuring Fisher’s daughters. I gained a sense of this vulnerability while teaching classes in Advertising Ethics for about a decade. First, the Internet is still like the ‘Wild West’ in terms ‘lawlessness.’

YouTube 81
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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. Older individuals, particularly those over 50, are more likely to rely on television for news rather than the internet.

Radio 75
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PR Rock Stars (of the future): 19 new college grads ready to take over the world

Communications Conversations

She has a strong background in advertising, public relations and marketing and is skilled at primary research (surveys and focus groups). With a focus on consumer goods and the beauty industry, she will strive to get products off the shelf and onto a magazine or television screen. You can find her portfolio here: [link].

Groups 60