Konnect Agency

NOVEMBER 23, 2021

Consumer expos, industry trade shows, and product sampling all had to make massive pivots in order to survive. They are creating weekly (even daily) lists of the stories they have in the works, current pitches they are accepting, and recently published stories. Final Thoughts. Looking for a Public Relations Agency?

Trends 119

Trends Publicity Communications Marketing 119

Sword and the Script

MARCH 27, 2018

As it’s noted in the analysis around the full report , “While publishers have made gains with paid digital subscriptions, content studios and native advertising, the last decade has been widely one marked with cuts to editorial staff.”. How B2B Marketing Can Get More out of Trade Shows. 3 More Reasons Media Relations is Harder.

Media Relations 85

Media Relations Media Trade Shows Journalism 85

Sword and the Script

OCTOBER 25, 2022

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. More and more, I see comms positions advertised as comms + (fundraising, design, content development, etc.”.

Communications 149

Communications Crisis Internal International 149

Sword and the Script

JANUARY 9, 2018

Even the advertisers are aiming for a bigger investment in PR. 6) Pitch the story to an industry newsletter. These newsletters are looking for relevant content to share and it’s an opportunity to pitch yours for a little extra visibility. How B2B Marketing Can Get More out of Trade Shows.

Media 121

Media B2B Groups Conference 121

5W PR

JANUARY 31, 2024

Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. PR specialists pitch stories, arrange interviews, and share press releases to secure positive media coverage for the company or its products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

FEBRUARY 24, 2015

As in the point above, I’d suspect the bulk of that, flows to agencies focused on social media advertising buys. Facebook for example, has little organic value and is probably best treated like a traditional advertising purchase. Finally Warming up to Mobile. The response rate was 10.9%.

Mobile 60

Mobile Study Survey Marketing 60

Sword and the Script

MAY 22, 2018

Advertising was extremely expensive. As a marketer, I wrote articles for trade magazines and did a lot of direct mail. Event marketing , at gatherings like annual customer meetings and trade shows, was huge in the 90s. You don’t need to be a big shot so send us a pitch ! Now it’s because attention is scarce.

Marketing 67

Marketing B2B Print Technology 67

Solo PR Pro

JUNE 21, 2016

You can pitch by-lined articles to industry or area publications, publish thought leadership pieces on LinkedIn or your own blog. Reach your target area or industry with paid advertising. You can also network in person by attending conferences or trade shows. Target with content.

Local 41

Local How To Skype Trade Shows 41

Sword and the Script

DECEMBER 15, 2020

Consequently, PR and marketing teams will have more flexibility to justify pursuing a coverage opportunity with these contacts, as there’s less full-time staffers to accommodate pitches. Masks, PPE, thank you’s to heroes will all cease to exist in advertising imagery, as brands push people to get back to business.

Marketing 198

Marketing Employee Content Marketing Media Training 198