Advertising Social Media Technology Trade Shows 
Bianchi Biz Blog
JUNE 29, 2023
9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan.
Bianchi Biz Blog
DECEMBER 2, 2021
The trends of electrified, connected, autonomous and shared vehicles are rapidly changing the game … not only for automakers but also for the entire vehicle technology supply chain ecosystem. During that time, we have also dealt with many changes in the traditional and digital media and public relations environments.
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Bianchi Biz Blog
FEBRUARY 22, 2024
For more than 30 years our firm has worked with many traditional automotive suppliers, as well as new suppliers for electric vehicle, connected car, V2X, ADAS and autonomous vehicle technologies of all sizes to help support them in the North American automotive industry. We can reach our customers via social media.
Sword and the Script
OCTOBER 25, 2022
“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More emphasis on social media.
5W PR
JANUARY 31, 2024
Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. How does Tech PR Work?
Sword and the Script
MAY 14, 2016
A cloud technology vendor told me that trade shows were the number one source of leads for his company. For technology companies that sell cloud solutions, a majority (61%) said IT was the top influencer. Whether buying or selling cloud technology, this data suggests IT wields considerable influence on the decision.
Sword and the Script
DECEMBER 30, 2017
The news cycle was faster, social media was hitting the early majority in the Geoffrey Moore sense, and blogs…blogs were everywhere. 7) How B2B Marketing Can Get More out of Trade Shows. Last year an advertising spot during the Super Bowl cost $5 million. I had been gone for a total of about 18 months. Let me know!
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