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Social Media Laws: What Are They and How Do They Impact Brands?

Contently - Strategy

The FCC primarily focuses on telecommunications, and the FTC’s oversight is mostly confined to ensuring truthful advertising and protecting consumer privacy. District Court for the District of Maryland upheld the social media law in early 2024 , marking a significant precedent in the regulation of digital advertising.

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Why Facebook & Google Can’t Afford to Legitimize Fake News Sources

Cision

But many sites that rely on traffic to attract advertisers will create clickbait headlines that are so scandalous, people can’t help but click. Recently, the social media giant roped in the assistance of Wikipedia , a well-monitored news resource, as well as 133,540 moderators in an effort to reduce the instances of fake news on Facebook.

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So you want a Wikipedia page?

David PR Group

Wikipedia remains a subject of great interest in PR and marketing circles. The site continues to confound even the most experienced marketers as Wikipedia’s notorious editors work hard (and even neurotically) to avoid being manipulated by marketing people. Wikipedia is meant to serve as an online encyclopedia.

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Secret Sauce: What it is, and How to Apply for best PR Results

Flack's Revenge

[They] launched Certs in 1956, and used the word Retsyn in all its advertising for years. Going back even earlier, Coca Cola famously guarded its secret formula, as described in Wikipedia : The Coca-Cola Company ‘s formula for Coca-Cola syrup…, is a closely guarded trade secret.

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What Instagram’s New Timeline Means

Cision

Otherwise they would have to start hitting people up for money like a PBS pledge drive or the window that pops up on Wikipedia. In order to generate revenue as a social network, you have to make content more appealing for advertisers. Or worse, they would stop existing.

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Seriality (Context Matters)

Doctor Spin

Credit: Wikipedia.) Here we go: Seriality: Context Matters Seriality is a concept that emerges from identity- and social theory, particularly in the works of philosophers like Jean-Paul Sartre and Iris Marion Young. It refers to how individuals are grouped based on shared characteristicswithout a strong sense of belonging or identity.

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Brand Ambassadors, Brand Advocates: These Programs Aren’t Easy!

Rock the Status Quo

Even Wikipedia incorrectly redirects a search for “brand advocate” to the “brand ambassador” page. I consider brand ambassadors a marketing tactic (advertising) and brand advocates a public relations tactic (awareness). Enough budget resources to make it work.

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