The Art Of Analyst Relations: A PR POV
ImPRessions - Crenshaw Communications
FEBRUARY 9, 2021
They typically follow narrow categories or subcategories, from Application Performance Management to Wired and Wireless LAN Access Infrastructure.
ImPRessions - Crenshaw Communications
FEBRUARY 9, 2021
They typically follow narrow categories or subcategories, from Application Performance Management to Wired and Wireless LAN Access Infrastructure.
Deirdre Breakenridge
FEBRUARY 25, 2016
Be afraid that what you offer as a professional isn’t as important as other aspects of the marketing function (did someone say advertising, digital, social?). Brands are shifting focus to “Association” rather than “Advertising”. Just ask Qualcomm Wireless Reach. This is a spank-worthy practice. It is so so so important.
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ImPRessions - Crenshaw Communications
MAY 22, 2017
Advertising offers the benefit of repetition – we hear a tagline or brand promise often enough, and we start to believe it – or at least, remember it. Some of the most successful PR campaigns look to change behavior to promote the public interest, like the wireless industry’s #itcanwait campaign against texting and driving.
Cision
JULY 26, 2017
Technology (by brand and behavior) -> (Consumer electronics & accessories, Gaming consoles, video games and accessories, Music, Online behavior, Television & video, Video, Wireless). Up until now, it has not been very easy to advertise on the Snapchat platform. Snap Lifestyle Categories.
Flack's Revenge
JUNE 28, 2017
Focuus : Their vision is to automate the entire marketing analysis process, helping advertisers and agencies to scale easily and become market leaders. Beam Semiconductor : Develops active phased array wireless transceivers to support multi-gigabit per second data rates. Focuus shows campaign KPIs in real time.
Sword and the Script
MARCH 20, 2018
Event marketing is now far more refined in terms of the science and data analysis enabled by all the technology advancements with mobile and wireless. We can place digital signage in hallways that read RFID badges or wristbands and show advertisements tailored to each attendee by industry, geography, or job title.
Maxim Behar
OCTOBER 19, 2022
Advertisers prefer to advertise online because advertising there is cheaper and more targeted, and most importantly - measurable. So, TV channels will have the huge motivation to produce content that is so interesting that there will be advertisers for that content. We won't have wires, everything will go wireless.
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