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Join #PRStudChat on April 18th to Discuss Marketing Consumer-Based Products with a Government Agency

Deirdre Breakenridge

There are opportunities that exist for consumer brands to market within the purview of a government agency. ET, special guest and co-host, Tyler Madison, Program Manager at Kentucky Proud, will lead a #PRStudChat discussion on “Marketing Consumer-Based Products With a Government Agency.” Why or why not? If so, how?

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How Sustainability is Shaping the Future of Alcohol Branding

5W PR

This shift towards sustainable consumption is reshaping the future of alcohol branding, prompting brands to rethink their production processes, packaging materials, and marketing strategies and work with alcohol marketing agencies that can help.

Brand 78
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Faces & Markets of PRGN: Toronto, Canada: Diversity is Our Strength

Bianchi Biz Blog

The information in this post originally appeared on Public Relations Global Networks blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Weekday: 824,000, weekend: 1,141,200) CBC : Canadas public broadcaster.

Print 100
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United we Brand? Top Reads on Corporate Activism

Flack's Revenge

It reported how agricultural giant Cargill fell out of favor with environmentalists: For years, the American agricultural giant Cargill has been on relatively good terms with environmental advocates, praised for agreeing to a landmark moratorium on buying soybeans grown on deforested land in the Amazon rain forest.

Corporate 198
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Work on what matters: the start of my social sabbatical

Frederik Vincx

First six years of working in communication agencies as a designer and creative, followed by four years of building software for these agencies. Education, healthcare, agriculture, integration, The jobs that impact everyone around us. It’s been ten years since I graduated. I feel like my skills can be used better.

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4 Mistakes You Might Be Making With Media and Social Intelligence

PRSay

We have an agency customer representing an agriculture client. The agency realized quickly that, beyond monitoring, there wasn’t anything more to do because the conversations were confined to a small sphere of hardcore influencers talking to each other. But after digging into it, it turned out to be inconsequential activists.

Media 137
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Behind the Headlines With Lauren Kaufman

Cision

After majoring in literature & rhetoric, minoring in marketing and holding internships in TV, advertising, PR and movie publicity, I found that PR married my core interests. I understand Spring O’Brien was recently appointed the agency of record for the Harley-Davidson Museum. What do you have planned for them?

Travel 120