ImPRessions - Crenshaw Communications

DECEMBER 15, 2021

As 2022 planning continues, teams are seeing the value of aligning PR tactics with their marketing strategies. In fact, 60% of marketing executives believe that PR and digital marketing teams will work together more closely in the near future. Clear goals will help define the PR strategy your agency will adopt.

Agency 310

Agency Measurement Meeting Reputation 310

ImPRessions - Crenshaw Communications

MARCH 16, 2021

Are you a college student or recent grad looking to gain experience in a top B2B technology PR agency? PR/Marketing Intern. Crenshaw Communications is seeking a paid intern to join our dynamic B2B technology PR team and to assist with our pro bono work for a leading marketing association. This position will be remote. .

Internal 323

Internal International Communications B2B 323

ImPRessions - Crenshaw Communications

MARCH 27, 2023

Made up of partners in more than 55 countries, with a combined revenue of nearly 913 Million USD, PROI Worldwide harnesses the collective power of the world’s most ambitious entrepreneurial communications firms.

Communications 296

Communications Travel B2B Leadership 296

5W PR

NOVEMBER 22, 2024

Public relations remains a cornerstone of corporate communication, playing an essential role in shaping a company’s reputation and fostering positive relationships with key stakeholders. Key strategies for crisis communication include providing a rapid response. The last important ones are sales and marketing impact.

Corporate 130

Corporate Communications Crisis Communications Crisis 130

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

As a PR agency team , we also have a lot to be thankful for at our firm. Our goal is to work with companies as an extension of their internal marketing team, and hitting those milestones together makes all the difference. . Happy Thanksgiving from all of us at Crenshaw Communications! A strong news cycle.

Agency 310

Agency B2B B2C Pitching 310

Onclusive

FEBRUARY 17, 2021

Working with a PR agency can help you better understand your market, expand your network of valuable connections, bring in fresh ideas and extra resources, and, as a result, run a more successful communications operation. Onboarding your PR agency, and establishing the optimal scope and budget. Reporting structure (e.g.

Agency 51

Agency Measurement Resources Report 51

5W PR

NOVEMBER 20, 2024

aiming to reach beauty enthusiasts and gain traction in a competitive market. Partnering with a PR agency like 5WPR can be pivotal for K-beauty brands looking to stand out. Breaking Through a Saturated Skincare Market With countless skincare and beauty products on U.S. shelves, capturing consumer attention is challenging.

Brand 78

Brand Branding Communications Marketing 78

ImPRessions - Crenshaw Communications

MAY 22, 2023

Crenshaw Communications, an award-winning B2B PR firm representing high-growth technology companies and leading ad tech brands, recently welcomed former ad tech journalist Mez Ambachew and PR agency professional Elana Warshavsky to the team. The agency also welcomed back returning team member Colleen O’Connor.

Agency 156

Agency Communications B2B Enterprise 156

Onclusive

DECEMBER 6, 2019

The world of marketing and PR evolves rapidly. Conferences and other gatherings of like-minded marketing professionals provide key learning opportunities, introductions to others who can help you hone your craft, and team-building experiences unlike any other. Digital Sales and Marketing World. Dates: Feb 25 – 26, 2020.

Conference 329

Conference Marketing Case Study Measurement 329

Wadds Inc.

NOVEMBER 23, 2024

There are several reasons why the individual effectiveness and efficiency benefits of AI in corporate communications and public relations haven’t yet scaled to teams. This accessibility has enabled individual practitioners to understand the potential of AI in management and functional communication roles. There’s a bigger issue.

Corporate 111

Corporate Publicity Communications Enterprise 111

Remote PR Jobs

DECEMBER 31, 2024

Whether its brainstorming strategies, sharing updates, or reviewing campaign results, these best communication tools for remote teams have you covered: Zoom : A top choice for video conferencing and webinars, Zoom is ideal for maintaining face-to-face connections with clients and teams.

Tools 100

Tools Communications Software Google 100

Ronn Torossian

MARCH 17, 2021

Many PR teams and agencies tend to urge high-ranking members of a company to build their own social media profiles and share content on those platforms, however, there are certain times during a company’s lifetime when the CEO should actually become the spokesperson for the public.

Communications 286

Communications Agency Social Media Company 286

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

New York, NY (October 23, 2023) – Mod Op , a full-service digital marketing agency accelerating customer growth through human creativity and automation, today announced the acquisition of Crenshaw Communications , a leading public relations firm headquartered in New York City.

Agency 156

Agency Communications B2C Creativity 156

Ronn Torossian

APRIL 26, 2021

To a growing number of marketers, content marketing is today’s holy grail. A well-run content marketing campaign helps brands hit their goals while attracting new customers, keeping existing ones and reactivating former ones. The post A Strategy for Content Marketing appeared first on. Here’s how to get started.

Content Marketing 370

Content Marketing Strategy Marketing Brand 370

Bianchi Biz Blog

OCTOBER 28, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Corporate events.

Marketing 101

Marketing Crisis Local Internal 101

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Here are some of our scariest PR agency tales. But, what if the logical media spokesperson is the founder, and the founder can’t communicate? After securing interest in a particular market, she followed up with full information in the form of a media alert. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Here are some of our scariest PR agency tales. But, what if the logical media spokesperson is the founder, and the founder can’t communicate? After securing interest in a particular market, she followed up with full information in the form of a media alert. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227

Sword and the Script

SEPTEMBER 10, 2024

Business may be getting a tad personal as B2B buyers put “I feel safe signing a contract with them” at the top of their decision criteria Dentsu a global creative agency is out with a new study about B2B buying decisions. It also bears a warning sign for B2B marketers: buyers don’t understand how your product is different.

B2B 179

B2B Software Ethics Leadership 179

Bianchi Biz Blog

JANUARY 16, 2025

David Wills, senior vice president of Media Profile We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. The suburban communities have a vibrant manufacturing base. Toronto is a rapidly growing city. story angles.

Print 100

Print Marketing Instagram Newspapers 100

5W PR

JANUARY 3, 2025

Inclusive beauty marketing and beauty marketing agencies , a movement that champions diversity, equity, and accessibility, are reshaping the way brands connect with consumers. The Power of Representation At the heart of inclusive beauty marketing lies the power of representation.

Marketing 78

Marketing Consumer Storytelling Advertising 78

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

5W PR

NOVEMBER 29, 2024

Budget airlines must implement effective marketing strategies working with hospitality marketing agencies and prioritizing customer satisfaction to thrive in this market. Additionally, budget airlines should communicate their policies regarding baggage allowances, cancellations, and changes.

Airlines 78

Airlines Marketing Travel Policies 78

5W PR

JANUARY 7, 2025

The key lies in striking the right balance between local and global strategies by working with a hotel digital marketing agency. For example, a hotel chain operating in the Middle East might need to adjust its marketing materials to be more modest and respectful of local traditions.

Hotels 78

Hotels Local Marketing Engineering 78

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 211

Writing Communications Marketing B2B 211

5W PR

APRIL 2, 2025

Financial technology companies face unique marketing challenges that traditional advertising alone cannot solve. Recent data shows that 92% of consumers trust influencer recommendations over traditional advertising, while fintech-focused influencer campaigns generate 11x more ROI than conventional digital marketing.

Marketing 78

Marketing Financial Case Study Education 78

ImPRessions - Crenshaw Communications

JUNE 28, 2022

For a creative services firm – like ad, PR or marketing agencies – differentiation is key. One way agencies distinguish themselves is by touting their independent status. It usually means PR – not integrated marketing – leads the team’s thinking. And it sometimes applies. One profit center.

Agency 351

Agency Creativity Corporate International 351

ImPRessions - Crenshaw Communications

JULY 27, 2021

But my PR agency job has got me thinking back to what I learned about the industry when I first took a college course about it. I feel like I should have known more about it, since generating earned media coverage remains an essential goal for most PR agencies. PR is not marketing. Business knowledge is important .

Conference 368

Conference Pitching Writing Agency 368

Bianchi Biz Blog

DECEMBER 5, 2024

Owen Cullen, Managing Director at Cullen Communications We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. the rapid rise of influencer marketing) is one of the main challenges today. For PR practitioners, keeping pace with technology (e.g.

Radio 83

Radio Sports Marketing Local 83

5W PR

DECEMBER 28, 2024

In the ever-evolving landscape of the gambling industry, content marketing has emerged as a powerful tool for casinos to engage with players both online and offline. To capitalize on this trend, casinos must adopt a robust online content marketing strategy.

Content Marketing 78

Content Marketing Hotels Marketing Print 78

5W PR

DECEMBER 23, 2024

In today’s environmentally conscious world, sustainable travel has emerged as a powerful force, driving a shift in tourism practices, which is why hospitality marketing agencies are important. Sustainable travel marketing is not just a trend; it is a powerful tool for driving positive change.

Travel 78

Travel Tourism Marketing Local 78

5W PR

JANUARY 29, 2025

Integrating Storytelling Across PR, Blogs, and Branded Content Public relations and content marketing share a common foundation: storytelling that connects with audiences and builds lasting relationships. According to a study by Cision, 91% of PR professionals believe content marketing is becoming more important to their success.

Content Marketing 78

Content Marketing Marketing Storytelling Analytics 78

5W PR

JANUARY 12, 2025

As clean beauty continues to gain momentum, brands must navigate a complex landscape of regulations and evolving consumer expectations to successfully market their products, best done with the help of a beauty marketing agency. Tailoring marketing efforts to these demographics is crucial. What is Clean Beauty?

Consumer 78

Consumer Chemicals Marketing Ethics 78

5W PR

OCTOBER 18, 2024

In today’s digital age, effective brand communication is essential for success. Public relations and digital marketing have emerged as two powerful tools that can work synergistically to enhance brand visibility, credibility, and reputation. Digital marketing leverages technology to reach a wider audience through online channels.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

Sword and the Script

OCTOBER 11, 2022

If you ask communicators and PR professionals why clients hire outside help, the majority will find consensus around one answer: execution, or in other words, an extra pair of hands. That’s according to 53% of the 483 communicators that responded to the 5th Annual JOTW Strategic Communications Survey for 2022 ( summary and highlights ).

Agency 174

Agency B2C B2B Survey 174

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Crisis Communications Reputation 370

ImPRessions - Crenshaw Communications

NOVEMBER 28, 2022

Throughout my public relations career, I’ve done the agency-to-in-house and in-house-to-agency dance a few times. My first PR internship was for a small PR agency in my hometown in South Carolina. I quickly became hooked on the PR agency life. At an agency, time management takes on a new meaning.

Agency 170

Agency Real Estate How To Construction 170

ImPRessions - Crenshaw Communications

JULY 10, 2020

PR agencies must stay up to date on current events and industry news. Check out this list of podcasts for public relations and communications pros. . The PR Week highlights news, opinions and insight from members of the PRWeek staff as well as newsmakers in the world of PR, marketing and communications. Marketing Smarts.

Sports 332

Sports Radio Retail Advertising 332