Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. The freelance PR market shut down in the first week of April as agencies and in-house teams reacted to the markets they serve and cut costs. Since that point, the health of the business-to-business market has been mixed.

Government 151

Government Crisis Energy Community 151

Cision

MAY 4, 2016

In short, I will assist CEO Thomas Graham and EVP Angela Dejene in executing our mission and in planning for and managing the growth of the agency. We define media very broadly, from traditional print media to the gossipmonger with a following on social media. Both journalists and communication professionals tell stories.

Newspapers 120

Newspapers Journalism Pitching Report 120

Polaris

SEPTEMBER 4, 2014

A PR professional will help you stick handle those issues by developing appropriate strategies and constructing honest messages. Have you considered an interesting visual that will appeal to broadcast and print outlets alike? You can certainly pay that much to retain a large multinational PR agency.

Publicity 100

Publicity Interviews Reputation Construction 100

MaccaPR

DECEMBER 10, 2014

based Internet marketing agency that caught our eye with its savvy pay-per-click advertising management, Web development and digital design services. How did the ThinkSEM agency come to focus on search engine marketing and landing pages? Clint is co-founder of ThinkSEM , a Roseville, Minn.-based Well, I was sorely mistaken.

SEO 98

SEO Interviews Blogging Engineering 98

Sword and the Script

APRIL 1, 2017

Where a few years ago, print was dragging the publishing industry into a morass of unprofitability, today, it is hinting at revival. When marketers pile into digital, maybe print is worth a second look. A third leaped off the page: “The number of times I’ve been asked to construct a communications journey is crazy. Talk to Us!

Advertising 67

Advertising Advertising Print Study 67

PR in High Definition

MAY 22, 2024

If every minute of the Met Gala was posted and circulated online, it would likely alter the reputation – and illusion – it has carefully constructed over the years. It seems that the Met Gala isn’t just an ode to fashion. And this is purposeful, to allow the event to remain elusive.

Fashion 62

Fashion Reputation Technology Construction 62

PR Conversations

APRIL 24, 2018

José Manuel Velasco is an executive coach and communication consultant, a member of the advisory board of the Latino American leading PR agency Llorente & Cuenca (and is its coaching practice lead), and serves as senior advisor of Thinking Heads.

Journalism 79

Journalism Ethics Film Construction 79

Prohibition

FEBRUARY 25, 2020

With newspapers and magazines now mostly available online, print media has slowly declined, leading marketers to internet-based advertising. The internet can be a very crowded market and a well thought out, carefully constructed approach is needed to cut through the noise.

Marketing 62

Marketing Advertising Advertising B2C 62

Reputation Antistress by Sergii Bidenko

APRIL 21, 2023

Online monitoring services provided by specialized agencies will help you do that. Be a subject, not an object Don't wait for your stakeholders, journalists, and government agencies to ask you all at once what's going on in your company. Be proactive. Let people know you know the problem and do everything possible to solve it.

Crisis Communications 52

Crisis Communications Crisis Communications How To 52

ImPRessions - Crenshaw Communications

OCTOBER 27, 2017

Maybe a pitch contains bad info, or a story is printed with a key fact wrong. An agency can help craft the most interesting version, something we tackled in a recent post. We recently heard of an agency “relieved of its duties” for a client based on a rather flimsy rationale. Proceed with caution! PR tales of terror.

Agency 136

Agency Pitching Construction Print 136

Waxing UnLyrical

FEBRUARY 28, 2013

Likewise, a proliferation of TV and print media has created a confusing yet exciting media landscape. The Tripoli trade fair grounds are hosting an event practically every week, offering businesses from telecoms to fashion, and garden furniture to construction, the opportunity to show off their wares to industry and consumers alike.

Industry 103

Industry Marketing Media Radio 103

Buzzstream

JANUARY 29, 2025

And I got that into the Brighton Argus in print. So you made this transition eventually into your own link building agency, your own digital PR agency. I, as some people have worked, I know a handful of other agency heads. He was like, can you tell me how I can start my own digital PR agency? at Links on Tap.

Pitching 62

Pitching Energy Journalism Newspapers 62

Cision

APRIL 5, 2016

According to the 2016 Content Marketing Benchmark Report by the Content Marketing Institute, the top three paid advertising methods used by B2B marketers to promote/distribute content are: Search Engine Marketing (66 percent); Print or Other Offline Promotion (57 percent); Traditional Online Banner Ads (55 percent). But it is staggering.

Advertising 120

Advertising Advertising Facebook B2C 120

Buzzstream

DECEMBER 9, 2024

If you did, you’d have an agency. My issue, and it was the same issue with HARO, I don’t; my biggest growth is not a hindrance, but my biggest goal for growth is not to steal the X number of hundreds of agencies that are paying for Qwoted or paying for whatever. How do you deal with agencies pitching irrelevant pitches?

How To 62

How To Pitching SEO Small Business 62

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. What’s the biggest mistake agencies and companies make in producing a GUINNESS WORLD RECORDS event?

Viral 88

Viral Marketing Guidelines Local 88

Buzzstream

NOVEMBER 13, 2024

Or is it just that people don’t have the time, and agencies are rushing to squeeze whatever they can out of the hourly work? Especially in an agency, or if you’re a freelancer, you’re working hourly basis or, maybe you have a contract for a certain amount of things, but you have a lot of clients you’re struggling.

Digital PR 62

Digital PR SEO Pitching Strategy 62

Mark My Words

FEBRUARY 23, 2018

Eminent columnists – many of whom would not be seen dead with a Waterhouse print- wrote powerful condemnations. Controversy is constructed to attract attention; however, as the POTUS shows controversy is also useful for shifting attention away from certain investigations to OMG YOU WONT BELIEVE WHAT HE JUST TWEETED.

Print 60

Print Viral Film Construction 60