ImPRessions - Crenshaw Communications

AUGUST 5, 2019

It’s always instructive when PR teams entrusted with managing the reputations of major corporations run into reputation problems of their own. But it’s downright disturbing when it happens to one that presumes to lead our industry. Had Edelman finally grown into the principles it likes to espouse? Adweek has receipts.

Industry 217

Industry Reputation Groups Internal 217

Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . For more info, email info@airpr.com.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

5W PR

FEBRUARY 26, 2025

Public relations in the supplement industry faces a defining challenge: making health and wellness products available to everyone who needs them. The supplement industry’s current $140 billion market value presents massive opportunities for companies willing to prioritize accessibility through strategic PR campaigns.

Industry 78

Industry Nonprofit Guidelines Community 78

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. However, not all brand and PR agency relationships are created equal.

Agency 195

Agency Strategy Communications How To 195

Deirdre Breakenridge

NOVEMBER 11, 2014

On November 21, 2014, PRLab, the nation’s oldest student-run public relations agency, will host its third PRoBono event. During PRoBono, students from PRLab and AdLab — Boston University’s student-run advertising agency — come together for 18 hours to complete public relations and advertising work for five nonprofit organizations.

Nonprofit 387

Nonprofit Advertising Advertising Measurement 387

Onclusive

MARCH 17, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. However, not all brand and PR agency relationships are created equal.

Agency 195

Agency Resources Reputation Corporate 195

ImPRessions - Crenshaw Communications

JUNE 15, 2017

They might be looking to join a large international company as the newest corporate communications hire, or want to break into PR at a nonprofit group. My personal bias is for a small or midsize agency, but it’s really more about the classic agency structure and what it offers for team members. Not necessarily.

Agency 122

Agency Nonprofit Corporate Training 122

ImPRessions - Crenshaw Communications

JULY 27, 2021

As a budding professional at a PR firm , I have been exposed to many different facets of the industry. But my PR agency job has got me thinking back to what I learned about the industry when I first took a college course about it. PR is not a “one size fits all” industry, and every experience is different.

Conference 368

Conference Pitching Writing Agency 368

ImPRessions - Crenshaw Communications

MARCH 7, 2018

That’s right, in the innocent days before the first Surgeon General’s Report on Smoking and Health, public relations industry godfather Edward Bernays hatched an ingenious plan. Its PR agency studied women’s self-image and attitudes toward their own bodies to identify a legitimate concern.

Corporate 189

Corporate Newspapers Government Company 189

Deirdre Breakenridge

MAY 14, 2015

As a veteran of both corporate and agency environments, I know a few things to be true. One of them is that agency people say all the time that they understand a company’s business. They say this because they have a certain amount of experience in particular industry, or similar experience working inside a related company.

Industry 150

Industry B2B Corporate Agency 150

Onclusive

AUGUST 9, 2021

Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution. Speaking Engagements.

Training 370

Training Media Training Crisis Communications Reputation 370

Ronn Torossian

SEPTEMBER 21, 2020

Business owners, as well as marketers, are constantly looking for ways to improve and are always prioritizing the newest trends to promote brands and corporations. The post Growing a Business With 2020 Marketing Trends appeared first on.

Trends 395

Trends Marketing Corporate Industry 395

Stephen Waddington

JUNE 29, 2021

Sophie Smith Agencies can claim a proportion of research and development investment costs against their Corporation Tax. Our COVID-19 UK Public Relations report has kickstarted a series of industry conversations about what drives innovation in communication and professional services. More on that to come.

Agency 171

Agency Enterprise Software Financial 171

Onclusive

AUGUST 24, 2020

In the world of PR and Communications, our heroes are typically Chief Communications Officers, PR agency chiefs, masterful account executives who continually craft the right stories, and media relations experts who consistently garner great coverage. Finding them should be an industry-wide imperative!

Analytics 347

Analytics Engineering System Software 347

Wadds Inc.

OCTOBER 14, 2024

The shift to data-led practices in corporate communications is transformative. Our latest report for NewsWhip - Intuition versus Insight: Digital transformation and the corporate communications function - is a study of the digital transformation of corporate communications. It is also inevitable.

Corporate 52

Corporate Communications Study Tools 52

Wadds Inc.

DECEMBER 5, 2024

Large language models are emerging as both an opportunity and risk to corporate reputation, but earned and owned media are the best means of management. Its a question top that is top of mind for corporate affairs and communication directors. How does your organisation show up in an AI large language model?

System 52

System Corporate Reputation Media 52

ImPRessions - Crenshaw Communications

JANUARY 27, 2022

PR agency teams , especially those in tech PR, LOVE to speak in jargon. We have shorthand for nearly everything and sometimes forget that people outside our organization or industry might not know what we’re talking about. Across the corporate world, this is probably the most overused phrase. Disruptive. What does it mean today?

Course 418

Course Meeting Industry Corporate 418

Sword and the Script

SEPTEMBER 10, 2024

Business may be getting a tad personal as B2B buyers put “I feel safe signing a contract with them” at the top of their decision criteria Dentsu a global creative agency is out with a new study about B2B buying decisions. Comply with regulations, law, industry standards & ethical practices.” Don’t skimp here. This seems obvious.

B2B 179

B2B Software Ethics Leadership 179

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

Research shows that consumers want the brands and companies they do business with to be fair employers, good corporate citizens, and responsible stewards of the environment. The talent market in many industries is tighter than ever. Corporate content has been booming for a while, but it 2022 will see a tipping point.

Trends 385

Trends Employee Viral Advertising 385

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

The PR industry has spent decades proving that PR really works. Such firms also get credit for oxymoronic industry terms like “clean coal” and “ renewable natural gas.” He explained that the fossil-fuel industry is “in transition” and therefore needs his agency’s services more than ever.

Policies 309

Policies Creativity Reputation Groups 309

Ishmael's Corner

MAY 31, 2020

After beating the SEO drum since 2010, it baffles us that the PR industry hasn’t embraced this discipline. The post This Experiment Proves SEO Extends the Reach of a Corporate Blog appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Google used the Hummingbird.more.

SEO 157

SEO Corporate Blogging Storytelling 157

Wadds Inc.

FEBRUARY 23, 2025

Data published by recruiter Reuben Sinclair suggests that the market for salaries in public relations and communications is flat except for entry-level roles where the industry is adopting living wage standards. The industry experienced a wave of redundancies and a notable pullback in hiring investments. So where are we now?

Industry 52

Industry Government Insurance Insurance 52

Bianchi Biz Blog

DECEMBER 5, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Other key industries include manufacturing, aerospace, medical devices, pharmaceuticals and renewable energy. For the PR industry, this all spells opportunity.

Radio 83

Radio Sports Marketing Local 83

Stephen Waddington

SEPTEMBER 10, 2020

The agency market is in flux as the economy reinflates. Agencies are facing the following opportunities. What’s your take on the industry and what are other agencies doing? Here are five areas in which I’m helping my agency clients work through the current business environment. But there’s plenty of opportunity.

Agency 122

Agency Creativity Marketing Government 122

Bianchi Biz Blog

OCTOBER 28, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. As the capital of the country and one of the main economic hubs of Latin America, Mexico City attracts diverse industries with national and international companies.

Marketing 101

Marketing Crisis Local International 101

5W PR

JANUARY 24, 2025

LinkedIn: The B2B PR Powerhouse LinkedIn has become essential for B2B public relations and corporate communications. The platform’s professional audience and strong SEO performance make it ideal for thought leadership and corporate announcements. This mixed approach maintains engagement while building brand authenticity.

Social Media 109

Social Media Brand Branding Crisis Management 109

Onclusive

DECEMBER 6, 2019

This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. The annual conference for the Arthur Page Society brings together a professional association for senior public relations and corporate communications executives. PR Decoded.

Conference 329

Conference Marketing Case Study Measurement 329

Wadds Inc.

MARCH 9, 2025

It impacts not just individual careers but also shapes the entire industry's approach to leadership, value and measures of success. In my early career at a global agency, I worked in a team of 18 peers six men and 12 women, all highly-skilled and ambitious in our field of corporate publish relations. Both are men.

Publicity 94

Publicity Leadership LinkedIn Report 94

ImPRessions - Crenshaw Communications

JULY 2, 2019

As the national holiday approaches, it’s a fitting time to consider what independence means in the world of PR agencies. In our industry independent agencies have grown at a brisk clip when compared to publicly-held PR firms for the past few years, although the larger agencies experienced a nice rally in 2019.

Agency 259

Agency Creativity Internal International 259

ImPRessions - Crenshaw Communications

MAY 8, 2017

A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” ” Who, me, a publicist? Neither would describe my role. ” The changes aren’t just semantical.

Publicity 245

Publicity Public Affairs Agency Corporate 245

Bianchi Biz Blog

FEBRUARY 17, 2022

As a PR agency that specializes in the B2B automotive and mobility technology space, we get that. No agency is, despite what they might tell you. In fact, the odds are that our PR agency is NOT a good match for most companies. So, truth be told, there are only a few companies that will find our agency a good fit.

Agency 134

Agency Automotive Mobile B2B 134

PRSay

MARCH 7, 2025

This level of clarity in corporate communication requires careful planning and precise execution. To ensure clarity and effectiveness, companies should avoid industry jargon and use straightforward, relatable language that resonates with their audience. Under his leadership, 5WPR has been named one of Inc.

Corporate 88

Corporate Leadership Communications Strategy 88

ImPRessions - Crenshaw Communications

OCTOBER 5, 2021

How can PR agencies keep their clients top-of-mind in a 24-hour media environment? PR agencies must determine if the juice is worth the squeeze, acting judiciously and using good judgment. At a typical PR agency, success can depend on getting timely client approval for a same-day response to a breaking story.

Trends 293

Trends Pitching Agency B2B 293

Sword and the Script

APRIL 1, 2025

The new integration enables brands and agencies to identify relevant influencers and content creators for news stories and announcements across platforms including Instagram, TikTok, YouTube, and podcasts, the company said in a press release. Currently, the company operates as a business unit of West Corporation.

Software 158

Software Pitching SEO Tools 158

ImPRessions - Crenshaw Communications

APRIL 27, 2021

Most of us who work at tech PR agencies stay glued to various media to track breaking news and inform reactive pitching to promote visibility for our clients. It focuses on personal computing in enterprise and offers reliable product information to corporate volume buyers who are purchasing for client-server environments. . ThreatPost.

Enterprise 296

Enterprise Journalism Trends Resources 296

Bianchi Biz Blog

JANUARY 16, 2025

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Business environment in Toronto, Ontario, Canada Toronto is Canadas largest city and is home to the most corporate head offices in the country. story angles.

Print 100

Print Marketing Instagram Newspapers 100

5W PR

JULY 15, 2023

In the beauty and wellness industry , corporate communications play a crucial role in shaping brand perception, establishing credibility, and fostering customer trust. Thought leadership Establishing a brand as a thought leader and industry expert can elevate a wellness communications strategy.

Corporate 78

Corporate Industry Communications Ethics 78