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The AI reality gap in corporate communications and public relations

Wadds Inc.

Every agency or communication team must break down its processes and apply an innovation model. Vendors such as Otter and Jasper are overlaying knowledge bases, project management, sharing, and version control. There’s a bigger issue. There isn’t a standard operating model for public relations practice.

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Driving SaaS Customer Retention Through Strategic Marketing

5W PR

It’s beneficial to work with a SaaS digital marketing agency to achieve the best results. Create a comprehensive knowledge base to help customers find answers to common questions and troubleshoot issues independently. Then, based on customer behavior and purchase history, offer personalized recommendations.

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SHIFT Shares: Websites to Help You Stay Smart

Shift Communications

Check them out below and start building up your knowledge base. The post SHIFT Shares: Websites to Help You Stay Smart appeared first on SHIFT Communications PR Agency | Boston | New York | San Francisco. Agency Life' As you can see, the responses ranged from Bloomberg to BuzzFeed. Brandchannel. BrandSavant. Copyblogger.

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Why Hiring a PR Freelancer May Be Better Than Full-Time

Remote PR Jobs

Is your business in need of a PR boost, but you're unsure on whether or not to hire an agency or a Freelancer? This is especially beneficial for smaller businesses or startups that may not have the resources to commit to a long-term employee or larger agency. Look no further!

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Why Hiring a PR Freelancer May Be Better Than Full-Time

Remote PR Jobs

Is your business in need of a PR boost, but you're unsure on whether or not to hire an agency or a Freelancer? This is especially beneficial for smaller businesses or startups that may not have the resources to commit to a long-term employee or larger agency. Look no further!

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Level Up with a Brand Book Crafted by a Creative Agency

Konnect Agency

What’s a brand book, when do I need one, and how can a creative agency help? A creative agency-fueled map for your brand’s many endeavors. Don’t think of it as shackles for your brand but instead as a knowledge base from which you can explore with a firmer footing. That’s where a creativity agency can help.

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New to HubSpot? Here's How to Set Up Your Portal for Success

PR 20/20

If you have multiple parties in a single portal (think: your marketing agency, website development team, and your own internal users), consider assigning them a team to keep track of who’s who. Build Out Knowledge Base. A knowledge base is essentially a self-service library of FAQs, how-to guides, reference articles and more.