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That’s how PR and marketing executives describe trying to conduct media relations at what is arguably the world’s largest and most important tradeshow – CES ®. AUTOMOTIVE SHOW INSIDE A TECH SHOW CES was launched more than 50 years ago as the Consumer Electronics Show. Exhausting. Career-making or breaking.
And this show – which still lays claim to the title of the largest and most important business-to-business tradeshow on Earth – appears ready to resume this role after its COVID-induced hiatus. If you need help with this, tap a PR agency that has experience in helping vehicle tech suppliers shine at CES. (
And this show – which contends as the largest business-to-business tradeshow on Earth – seems to ready to resume its role after a COVID-induced hiatus as an in-person show, though it will continue to offer a virtual component for those unable or unwilling to travel. We can offer some help here.
Another recent report showed a full one-third (33%) of comms and PR pros said their overall media strategies rely on earned media the most — making it the highest PR priority over owned, paid and shared (in that order). This has led to less time for attending press events, tradeshows, and covering stories, making B2B PR harder than ever.
How an Influencer Marketing Agency can Maximize Your Impact, Budget, and ROI. Managing relationships, timelines, contracts and budgets can be daunting but partnering with the right influencer marketing agency can help. Finding the Right Strategy with the Help of an Influencer Marketing Agency.
How an Influencer Marketing Agency can Maximize Your Impact, Budget, and ROI. Managing relationships, timelines, contracts and budgets can be daunting but partnering with the right influencer marketing agency can help. Finding the Right Strategy with the Help of an Influencer Marketing Agency.
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