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United we Brand? Top Reads on Corporate Activism

Flack's Revenge

It reported how agricultural giant Cargill fell out of favor with environmentalists: For years, the American agricultural giant Cargill has been on relatively good terms with environmental advocates, praised for agreeing to a landmark moratorium on buying soybeans grown on deforested land in the Amazon rain forest.

Corporate 198
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Work on what matters: the start of my social sabbatical

Frederik Vincx

Education, healthcare, agriculture, integration, The jobs that impact everyone around us. Local: benefiting my local community in Brussels. In the next twelve months I’m broadening my horizon to become aware of the problems in my community that need solving. Each month I’ll do a different job in areas with a social purpose.

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Media Monitoring: How to Plan, Execute and Engage

Cision

Maybe you work closely with a local TV station and need to consider broadcast monitoring. Any generic industry term, such as “finance” or “agriculture,” will yield thousands of irrelevant results. Account for these dual instances in your planning (discussed further under Step 2 below). Present: Where is your brand now ?

How To 265
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Theresa Reps , agricultural affairs manager, Midwest Dairy (nominated by Brian Bellmont). I’m quite certain Alison will find herself in a senior leader role very soon. But, who are the next LeeAnns, Sarahs and Allisons?

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Meet the Media – Rick Bacigalupi

Landis PR

The long-term goal of our signature local program, “Bay Area Bountiful,” is to establish a track record as a respected source of in-depth content about local developments in conservation, sustainable agriculture, climate change and the work of people from all communities who are leading the way in these fields. .

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Behind the Headlines With Lynda Fernandez

Cision

After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate. I quickly transitioned into PR and ended up working in public information for the Florida Department of Agriculture for five years. How did you get your start in PR?

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The Fundamentals of a Coaching Program

ReimaginePR

The students are going to learn about farming practices, have the chance to view real time infantry, demonstrating presentations, and get involved in hands-on agricultural pursuits. Moreover, art students from local high schools possess the chance to shoot their work at the kiln and get valuable knowledge in the usage of wood fired kilns.