ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

Yet, even though reputation management is prized, it’s not always well understood. It’s often confused with crisis management, but while the two overlap, they are distinct. Crisis management involves responding to a simmering or sudden event that negatively impacts reputation.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

5W PR

AUGUST 16, 2020

Nonetheless, those that seriously affect the brand, its employees, operations, and leadership can have devastating and long-lasting effects. The acceleration of social media has added to the challenges of crisis communications, an impact that a Pentland Analytics study says has doubled the impact on shareholder value. Priority One.

Crisis Management 88

Crisis Management Social Media Crisis Communications 88

Prowly

APRIL 10, 2025

Managing your social media reputation is all about keeping an eye on how people see your brand, handling issues with care, and rebuilding trust when it matters most. So what should you do to take care of the social media reputation management aspect of your brand? And it's changing fast.

Social Media 104

Social Media Reputation How To Media 104

Melissa Agnes

FEBRUARY 2, 2016

Over the past few years, we’ve come to learn that one person can go a long way in wrecking havoc on a brand. But what about the incidents that occur that senior management never hears about? Every single interaction your employees have with your customers is a direct reflection of your brand.

Corporate 167

Corporate Airlines Employee Training 167

ImPRessions - Crenshaw Communications

JUNE 26, 2019

But most chief executives aren’t rockstars, and they don’t necessarily embrace a role as brand spokesperson. A truly critical event, like one that involves loss of life, major litigation, or a viral story like the United Airlines incident of 2017 usually requires an ongoing commitment by the company chief. To announce a new strategy.

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

ImPRessions - Crenshaw Communications

APRIL 10, 2017

But for public relations and crisis experts, United’s immediate response was also troubling. As of midday Monday, the airline had issued the following statement. According to other passengers on the flight, the airline said it needed four seats to fly its own employees to Louisville.

Airlines 159

Airlines Hotels Crisis Reputation 159

Presspage

MAY 29, 2017

The violent removal of a passenger from an overbooked United Airlines flight triggered an outraged public to post heated comments all over the media. This crisis could have been avoided if the PR department had been sufficiently embedded in the organization. At United Airlines, this was all clearly absent.

Journalism 79

Journalism Airlines Brand Branding 79

5W PR

JUNE 17, 2024

Operating a travel-related business today is more challenging than ever, with a saturated market and intense competition from low-cost airlines, ecotourism trends, and major online platforms. Effective storytelling makes a brand more relatable and it also encourages repeat business and fosters loyalty.

Travel 78

Travel Crisis Management Tourism Storytelling 78

Cision

JUNE 8, 2015

Within minutes, the airline acknowledged the situation on Twitter and Facebook. The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Just like that airline, you may end up lauded for your transparency, and quick social response.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

Presspage

NOVEMBER 8, 2024

Particularly airlines and their passengers suffered the repercussions. Personnel crisis: These come up if someone – either an employee or individual otherwise associated with the company – is found to be doing something unethical or illegal. As a result, brands usually face a lack of consumer trust.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Barokas

MAY 3, 2017

PR crisis, with the most viral ones coming from Pepsi and everyone’s least favorite airline, United. Pepsi quickly pulled the ad, and issued an apology saying it “missed the mark” but many consumers pledged across social media to boycott the brand. This is where social listening would have been incredibly valuable.

Social Media 60

Social Media Airlines Media Viral 60

David PR Group

APRIL 8, 2019

The international grounding of the Boeing 737 Max 8 impacted dozens of airlines and thousands of passengers, and it represent ed a logistical nightmare for every airline. If you don’t currently have a crisis plan, consider develop ing one. As Southwest and Airbnb prove, even big brands can make reputational missteps.

Crisis 58

Crisis Airlines Reputation Travel 58

Burrelles Fresh Ideas

JANUARY 16, 2024

Think of the brands you deal with daily. People are more likely to trust and connect with a brand or organization that is genuine and transparent in its communication. When brands and individuals communicate openly, honestly, and transparently, they build a foundation of trust that withstands challenges and crises.

Crisis 85

Crisis Airlines Social Media Crisis Communications 85

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Presspage

NOVEMBER 8, 2024

Crisis communication refers to the communication that companies put out during critical incidents. All this is done to protect the brands reputation and keep operations from coming to a halt. However, crisis comms isnt just about the actual communication part. As a result, brands usually face a lack of consumer trust.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Prohibition

DECEMBER 17, 2021

Crisis communications is an important aspect to tackle as a business owner. A crisis occurs when there is a severe risk or threat to the reputation, business, and organisational viability. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. Who needs crisis communication?

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

NewsWhip

NOVEMBER 2, 2021

We discussed our latest brand crisis research around misinformation, worker strikes, and vaccine mandates and the key features of public and media interest during the October episode of the NewsWhip Pulse. Articles about vaccine mandates had strong engagement, especially when it came to brand decisions affecting employees.

Crisis 78

Crisis Brand Branding Airlines 78

NewsWhip

JUNE 10, 2021

Deploying crisis management teams | Jump to text. So as we think about the technical risks, quite frankly, it’s really any action that we take as a company that could impact our brand. So for us, risk is really about, how do we protect our brand in this landscape of any action you take could have an impact on us?

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Solo PR Pro

FEBRUARY 7, 2023

In a recent episode of That Solo Life: The Solo PR Pro Podcast , hosts Karen Swim and Michelle Kane discuss the nightmare that was Southwest Airlines’ system failure over the holidays. In the case of Southwest Airlines, more than 16,000 flights were canceled over the recent holiday season, in part due to severe winter weather.

Airlines 58

Airlines System Reputation Travel 58

Norton's Notes

OCTOBER 18, 2016

But is such an incident fatal to a brand, or can Samsung survive it unscathed or perhaps even come out stronger? Often, if a company is seen to be in control of its messages, and more importantly the crisis, then often many brands can come out of it stronger and be seen to be safer because of it.

Crisis Management 28

Crisis Management Crisis Airlines Consumer 28

Prohibition

MAY 15, 2020

And some have been brought to our attention from the public calling brands out on social media for their mishaps. She was then told by the brand that despite winning the competition, she couldn’t receive the care package or the outfit due to not being able to attend the virtual party. It was also picked up by the media.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

MAY 15, 2020

And some have been brought to our attention from the public calling brands out on social media for their mishaps. She was then told by the brand that despite winning the competition, she couldn’t receive the care package or the outfit due to not being able to attend the virtual party. It was also picked up by the media.

Crisis 62

Crisis Government Social Media Reputation 62

Mark My Words

MAY 20, 2015

What happened on-board flight 9525 could have happened to any other airline. The executives, former and present, have spoken in language signed off by solicitors and given no thought to what their actions could say about a brand that asks you to “trust Thomas Cook to make your holidays truly special”.

Airlines 60

Airlines Crisis Corporate Financial 60

Norton's Notes

JULY 26, 2017

I speak a lot to student and marketers alike about social media crisis management as I believe it can have a huge impact on a brand’s reputation and share price if you get it wrong. Even today I am amazed at how many brands just pass the social media content to the most junior member of the team.

Social Media 49

Social Media Airlines Media Viral 49