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What is crisis communication? [and how you can always be prepared for the unexpected]

Presspage

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Let’s start with what crisis communication is. What is crisis communication? Why is crisis communication important?

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Managing Online Crises: A Strategic Guide for Modern Organizations

5W PR

Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever. For example, when United Airlines faced backlash over a passenger removal incident, their delayed response allowed negative sentiment to spread unchecked for hours.

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How to Turn Your Brand Crisis into PR Success with Ease

Cision

United Airlines came under fire for forcefully dragging a passenger out from the overbooked flight number 3411 as a video recording of the incident went viral on social media. All of this happened because United Airlines chose to ignore the gravity of the situation. Communicate With Internal Stakeholders. Conclusion.

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TCIP #020 – Managing The Ebola Crisis With Bill Boyd

Melissa Agnes

Within this episode of The Crisis Intelligence Podcast, Bill Boyd and I discuss the current state of the Ebola crisis and how the CDC, hospitals and government are fairing in their crisis communication and overall management of this escalating epidemic. Running time: 1:01:02.

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The Use of the Word Transparency in the World of Social Media

Melissa Agnes

when a crisis happened it was common practice for an organization to withhold information, particularly if the information was incomplete or involved an organization’s Intellectual Property (e.g. Read: What is your Ideal Crisis Response Time? Think Malaysia Airlines. An unprecedented crisis happened.

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Social Media for Healthcare: What’s The Potential?

Melissa Agnes

Read: Emory’s Excellent Crisis Communication on Facebook. We have had extensive media coverage from numerous airlines as well as newspapers and some bloggers in the region. Ambulance response time is slow in this region, leaving cardiac arrest victims at heightened risk.

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How to Stop a Nightmare: Listen to Your Customers

Cision

The real cause of the United Airlines incident is an industry-wide problem, the all-too-common practice of overbooking. Bumping a paying passenger from a flight is an enormously disruptive action, regardless of which airline does it. The airline even appologized after it bumped a 10-year old from a flight. Image source: [link].

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