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Analyzing the CDC’s Crisis Communication In U.S. Ebola Outbreak

Melissa Agnes

A look at CDC’s crisis communication in the initial hours of the U.S. Thomas Frieden, director of the CDC, was a brilliant example of how to communicate effectively while positioning himself (the CDC) as the voice of calm and authority in this highly emotionally impacting crisis. Ebola announcement.

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Managing Online Crises: A Strategic Guide for Modern Organizations

5W PR

Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever. For example, when United Airlines faced backlash over a passenger removal incident, their delayed response allowed negative sentiment to spread unchecked for hours.

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Analyzing the CDC’s Crisis Communication In U.S. Ebola Outbreak

Melissa Agnes

Listen: TCIP #020 – Managing The Ebola Crisis With Bill Boyd. A look at CDC’s crisis communication in the initial hours of the U.S. Take a look: Read: Emory’s Excellent Crisis Communication on Facebook. Their communications are easy to find, informative and reassuring. Ebola announcement.

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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

This provides an opportunity to build upon the individual experience and transition to reputation management and crisis communications, all the while having students emphasize how the brand plays into the narrative surrounding a corporate or personality crisis. Students write about a current event and critique the assessment.

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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

Amidst the hurricane of PR catastrophes this past year – from H & M’s racist “Biggest Monkey in the Jungle” debacle, Papa John’s CEO attacking the NFL and Uber’s parade of scandals to United Airlines’ nose-breaking, tooth-shattering attack on a passenger, the Oscar “Best Picture is.Oops!” The alternative to that lightning-fast candor?

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Building Trust & Connections: Authenticity’s Role in PR

Burrelles Fresh Ideas

SOURCE] Personally, it doesn’t matter if I’m dealing with a large national brand or a small local business; authenticity and trust often supersede price (and other factors) in my purchase decision. Instead of deflecting blame, authentic crisis communication acknowledges the organization’s role.

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The more things change, the more they stay the same

Solo PR Pro

We are delighted to share today's guest post from Solo PR Pro Premium Member, author and crisis communications expert, Doug Levy. . Times and technologies change, but the realities that prompted one of the most famous emergency communications in history remain true today. Are they wearing a recognized uniform? That makes sense.