Cision

MAY 12, 2017

Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. Google Fact Check.

Google 259

Google Digital PR Mobile SEO 259

ImPRessions - Crenshaw Communications

MARCH 21, 2017

But while competitors may be sharpening their knives for Uber while the brand is down, there are some concrete steps a company can take to mitigate a crisis, rehabilitate its image and even emerge from the ashes stronger than ever. JetBlue also continues to rank highest in customer satisfaction in its airline segment.

Airlines 136

Airlines Reputation Product Launch Crisis 136

PRSay

NOVEMBER 2, 2017

This provides an opportunity to build upon the individual experience and transition to reputation management and crisis communications, all the while having students emphasize how the brand plays into the narrative surrounding a corporate or personality crisis. Students write about a current event and critique the assessment.

Communications 121

Communications Case Study Training Reputation 121

5W PR

JUNE 17, 2024

Operating a travel-related business today is more challenging than ever, with a saturated market and intense competition from low-cost airlines, ecotourism trends, and major online platforms. Crisis Management In the travel industry, many things can go wrong, potentially impacting a brand and sales negatively.

Travel 78

Travel Crisis Management Tourism Storytelling 78

Burrelles Fresh Ideas

JANUARY 16, 2024

SOURCE] Personally, it doesn’t matter if I’m dealing with a large national brand or a small local business; authenticity and trust often supersede price (and other factors) in my purchase decision. Authenticity is critical in crisis management Authenticity becomes particularly crucial in times of crisis.

Crisis 85

Crisis Airlines Social Media Crisis Communications 85

Solo PR Pro

APRIL 24, 2018

We are delighted to share today's guest post from Solo PR Pro Premium Member, author and crisis communications expert, Doug Levy. . Compare it to the not-at-all-personal one from United Airlines’ CEO Oscar Munoz after the “leggings” incident more than a year ago. Are they wearing a recognized uniform? That makes sense.

Airlines 60

Airlines Crisis Communications Crisis Government 60

David PR Group

AUGUST 17, 2017

Conservative commentator Ann Coulter caught considerable heat recently for her online tantrum about Delta Airlines. She felt wronged by Delta, yet before the airline could even make an apology to her, she started tweeting and tweeting and tweeting her disgust. Here’s the thing, we all make mistakes. They scolded her.

Airlines 54

Airlines Reputation Customer Service Social Media 54

Wadds Inc.

JULY 23, 2023

It starts with three everyday encounters with organisations – a local council, a car manufacturer, and an airline - which will be familiar to everyone. The author’s frustration at his inability to contact any of them sets the scene for exposing the overwhelmingly one-way nature of much organisational communication.

Publicity 52

Publicity Communications Government Airlines 52

Beyond PR

MAY 12, 2017

Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. Google Fact Check.

Google 64

Google Digital PR Mobile SEO 64

Ethical Voices

MARCH 28, 2022

I worked for American Airlines, for Hill and Knowlton, a real estate developer, law firm, national restaurant chain, and then I started my own firm. They were a hugely popular local haunt for people in Florida, and the national company that purchased them promised that they would keep the recipe that made this particular popular.

Ethics 52

Ethics Strategy Real Estate Local 52

Burrelles Fresh Ideas

MAY 23, 2023

Major airports experience increased passenger volumes, and airlines may offer more flights and vacation packages to cater to the demand. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives.

Travel 40

Travel Tourism Airlines Hotels 40

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

ImPRessions - Crenshaw Communications

MARCH 22, 2018

queen of crisis PR bears very little resemblance to PR folk we know, but the show seems less outlandish given today’s crazy political news cycle, and there are episodes rooted in realism…well, almost. For a somewhat more informative take, check out our wisdom for tech startup s to determine the best time to bring on a PR agency.

Airlines 170

Airlines Local Film Media Training 170

ReimaginePR

JUNE 18, 2015

Putting a human face on any campaign is necessary, but in a crisis, that face can’t be just one of pain and hopelessness. In the places where your organization works, profile the local people at their best, having fun, going to work, and engaged in cultural activities. Get ‘happy times’ B-roll. Again, people will tune out.

Airlines 120

Airlines Viral Government Local 120

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Other brands, like United Airlines, have worked to repair a loss of trust. million donated to national and local charities. Something smaller and simpler can also work; look at this local Whole Foods store’s move to “mother” a goose and goslings in its parking lot. Companies like Yum!

Brand 160

Brand Branding Film Internal 160

ImPRessions - Crenshaw Communications

MAY 31, 2017

What’s the cost of a brand crisis? As video of United Airlines passenger Dr. David Dao being violently dragged from his seat went viral, the media – and a global audience of prospective customers – were horrified. When it comes to a brand reputation crisis, digital media is the great leveler. Empower employees.

Crisis 180

Crisis Airlines Brand Branding 180