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Behind the Headlines With Al Comeaux

Cision

In this interview, Al discusses how to create communication for different countries, how communication has rapidly evolved with technological change and what the critical skills are that all communicators need. Work on your writing skills – they are table stakes. brand promise. How have communications evolved in recent years?

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Behind the Headlines With Howard Stutz

Cision

In this interview, Howard discusses the challenges facing casino gaming companies, how to deliver an effective message and how to adapt to the immediacy of the media. I don’t like to be late, especially for an airline flight. How did you get your start in corporate communications? Also, know what has and hasn’t been published.

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Use “Smartcuts” to Build Your Business and Improve the World

Polaris

Snow first started writing about “smartcuts” (although he hadn’t coined the term yet) as a budding reporter in New York when that city’s tech community was just beginning. Abagnale, Snow suggests, cheated his way to a false success by impersonating doctors, lawyers and airline pilots.

Airlines 100
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Growing my blog has been all about…

Communications Conversations

It has given me the opportunity to interview 100+ PR and social media marketing professionals across the U.S. Scott and Sonny had talked to the folks at Southwest Airlines and gotten me a ticket. One example: Writing this post four-plus years ago about how the Sons of Anarchy lived by the PRSA code of ethics. Fun post to write.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Southwest Airlines. Southwest Airlines is known for its friendly and fun-loving flight attendants. Southwest Airlines employees celebrate passenger’s 104th birthday. Write a white paper or research report on a topic related to your industry. Write a guest blog post for a popular industry publication or website.

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Meet the Media: Craig Cole, Road Test Editor at Roadshow by CNET

Bianchi Biz Blog

Aside from evaluating new vehicles, I also script and host videos, write feature stories and help produce commerce-related posts. The Honda’s mimics an airline safety briefing and the Lincoln’s, well, you have to watch it to understand. I’m one of several road test editors at Roadshow , a division of the technology site CNET.

Meeting 66
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How we plan comms campaigns with the PESO model

Frederik Vincx

Here at my software company Prezly , we build story management software for stellar brands like Emirate Airlines, IKEA, and Samsung. This card immediately made us think of interviewing Michiel Sallaets, the spokesperson for Google Belgium, about how he approaches his job. Can you imagine writing down how this should work?