Melissa Agnes

OCTOBER 23, 2018

These leading airlines showcase the power of focusing on the details of experience. The airline industry is tough. And yet, there are some airlines out there that just simply get it. And yet, there are some airlines out there that just simply get it. About this episode. Connect with Shashank on LinkedIn.

Airlines 100

Airlines Strategy Crisis Management Crisis 100

Melissa Agnes

SEPTEMBER 25, 2014

For an organization which overcomes the initial shock of a breaking crisis, successfully wrestles control over it and ultimately puts the reputational fires out, it’s natural to want to return to business as usual as soon as the crisis seems to have passed. Listen: TCIP #016 – Malaysia Airlines Crisis Management with Jonathan Hemus.

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Crisis Management Crisis Airlines Energy 239

PR Fuel

MARCH 12, 2023

In December of 2022, Southwest Airlines shut down nearly 100% of flights, leaving customers angry and confused. This company damaged its reputation within one day and lost many long-term customers.

Reputation 105

Reputation Airlines How To Company 105

Communications Conversations

MARCH 19, 2015

Fairly damning, and pretty much the exact opposite of what PR folks paid to build positive reputations for brands want to see. How could a brand like Spirit have SUCH a negative brand reputation and still be in business? And yet they seem to have a HORRIBLE brand reputation. Conclusion: Do not fly Spirit. Now I was curious.

Airlines 60

Airlines Reputation Brand Branding 60

ImPRessions - Crenshaw Communications

APRIL 10, 2017

As of midday Monday, the airline had issued the following statement. According to other passengers on the flight, the airline said it needed four seats to fly its own employees to Louisville. But airlines typically negotiate for volunteers before the flight is boarded, not after they’re seated on the plane.

Airlines 159

Airlines Hotels Crisis Reputation 159

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Here’s a look at those who came out on top, and others who took a reputation beating last year. After “Today” show star Matt Lauer was abruptly fired following allegations of sexual misconduct, it seemed that NBC would take a terrible blow to its reputation. United Airlines. The Winners.

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Airlines Reputation Journalism Crisis 180

Cision

DECEMBER 4, 2017

United Airlines came under fire for forcefully dragging a passenger out from the overbooked flight number 3411 as a video recording of the incident went viral on social media. All of this happened because United Airlines chose to ignore the gravity of the situation. As a result, the company and Munoz, both came under intense criticism.

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Crisis Brand Branding How To 271

Melissa Agnes

JUNE 3, 2014

There are two reasons that made “United Breaks Guitars” a crisis for United Airlines, rather than an issue: Remember! The definition of a crisis is: A negative situation or event that occurs that impacts, or risks impacting, the organization’s reputation and/or bottom line over the long-term.

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Airlines Crisis Wikipedia Social Media 206

5W PR

AUGUST 12, 2024

Reputation management and business continuity planning has become a cornerstone of successful business strategy. The Delta Airlines Case: A Cautionary Tale The recent events surrounding Delta Airlines’ reaction to the CrowdStrike outages highlight the critical importance of effective reputation management and crisis preparedness.

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Airlines Case Study Reputation Study 60

The Proactive Report

JANUARY 5, 2015

In his article for Forbes, Jonathan Salem Baskin points out that most crisis do not erupt overnight: C ontrary to the notion that reputations can be ruined in an instant, most crises are months or years in the making. And he says that you probably already know why your brand might be the subject of the reputation crisis in the future.

Reputation 100

Reputation System Employee Airlines 100

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017. It seems almost quaint now, given the explosion of reputation-killing headlines that have followed the brand “scandal.” Southwest Airlines’ soft landing. Pepsi’s graceful mea culpa. Well handled.

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Crisis Management Crisis Airlines Viral 149

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Being the steward of a company’s image and reputation comes with the job. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default. And even those who aren’t household names have used social media to be visible and connected. Many lack the time or commitment to deal with media.

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Trade Shows Airlines Leadership Corporate 271

ImPRessions - Crenshaw Communications

SEPTEMBER 13, 2017

Here are some of the reputation “winners” born amid the chaos of the storms. Airlines are typically victims of a weather disaster, or occasionally, villains who are forced to make things worse by canceling flights. And like any disaster, the hurricanes created heroes, from first responders to small businesses.

Airlines 149

Airlines Reputation Local Policies 149

Steve Barrett on PR

JANUARY 11, 2024

PR pros have a massive role to play when reputational headwinds throw up big challenges for brands and businesses. But let’s not lay the blame for every negative incident at the feet of the communications profession.

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Airlines Crisis Reputation Brand 113

5W PR

JANUARY 22, 2025

What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. The digital age has fundamentally changed how organizations face and respond to crises.

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Crisis Management Crisis Crisis Communications Training 78

ImPRessions - Crenshaw Communications

MARCH 21, 2017

It’s bee argued that the amount of time it takes to adequately acknowledge and fix a problem directly correlates to the seriousness of the reputation backlash. It could be argued that no sector suffers the brunt of customer and media criticism as often as the airline industry. The resulting coverage won the day.

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Airlines Reputation Product Launch Crisis 136

Sword and the Script

MAY 5, 2015

For a mere eighty-eight additional dollars, the airline was kind enough to reassign us in a row together. The airlines are counting on it, indeed, I’d contend airlines, including Delta, prey on such emotions to separate a few more dollars from the consumer wallet. Other Airlines Prey on Parent Emotions Too.

Airlines 60

Airlines Travel Customer Service Crisis 60

ImPRessions - Crenshaw Communications

JULY 16, 2019

From major corporations, to airlines and hospitals, data protection is paramount. It’s not just a matter of the disruption of operations, of course; there’s often a reputational impact that can linger for years. Cyber attacks are on the rise across the globe. Invest in user customization.

Company 213

Company Case Study Airlines Study 213

ImPRessions - Crenshaw Communications

JUNE 28, 2017

The ultimate feel-good story: a baby was born mid-flight on Spirit Airlines. Best of all was the airline’s quick PR thinking as it announced that young Christoph Lezcano will fly free every year on his birthday for life. And it’s good timing; the airline industry has suffered its share of negative news all year.

Airlines 147

Airlines Insurance Insurance Exercises 147

ImPRessions - Crenshaw Communications

MAY 22, 2017

Some say the goal of a great PR program should be to build brand reputation, while sales and marketing actually drive sales. “A diamond is forever” evokes the long-running DeBeers product campaign, while “Fly the Friendly Skies” is linked to United Airlines, despite the ironic overtones the slogan has now.

Brand 185

Brand Branding Marketing Wireless 185

PRSay

MAY 26, 2023

“Whenever we get into any crisis moment, the guiding principles for us are compassion and action,” said Linda Rutherford, chief administration and communications officer for Southwest Airlines. And as Southwest works to rebuild its reputation and implement its action plan for the future , “We have been diligent in telling the story.

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Airlines Crisis Communications Employee 60

Shift Communications

JANUARY 22, 2018

United Airlines failed a test of results and skills when it broke Dave Carroll’s guitar in luggage handling, then failed a lack of courage in its response. cta] The post Repairing Trust: Reputation Management and Crisis Communications appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

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Crisis Communications Crisis Reputation Communications 98

Melissa Agnes

MARCH 14, 2015

In 2009, Canadian musician Dave Carroll published the first of three videos telling the story of how United Airlines carelessly broke his guitar. Learn more about the United Breaks Guitars story and impact on United Airlines. Learn more about Dave Carroll, the musician, speaker and author: davecarrollmusic.com.

Airlines 113

Airlines Crisis Management Transportation Crisis 113

ImPRessions - Crenshaw Communications

AUGUST 22, 2018

The best way to understand a company’s reputation — and its values — is to look at its response to customer reviews and complaints. A business can spend millions on brand reputation and community service. But a reputation can unravel quickly when a public-facing employee mistreats a customer.

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Customer Service Insurance Insurance Banking 136

ImPRessions - Crenshaw Communications

JANUARY 19, 2016

The conversation is public, so onlookers can see that someone’s home and someone cares, which helps a brand’s reputation. Airlines are well known for offering vouchers or upgrades when complainers have legitimate gripes. And don’t make the mistake of issuing a non-apology apology or botched apology. Be surprising.

Social Media 159

Social Media Media Airlines Customer Service 159

David PR Group

MAY 20, 2019

The planes have been grounded until further notice, and American Airlines, for example, has cancelled all 737 Max flights through August 19. (If When airlines have brand and image problems, they have a couple go-to solutions which won’t work for Boeing. See Two Seats Away From Not Hating Delta Airlines. The second is pricing.

Airlines 90

Airlines Travel System Reputation 90

ImPRessions - Crenshaw Communications

OCTOBER 13, 2017

A rebranding can be part of a smart strategy for moving past a reputation crisis. The low-cost airline Valujet became AirTran after a fatal crash that was found to be the result of negligence. No rebranding can rebuild a reputation if the would isn’t disinfected and treated. To hasten the end of a reputation crisis.

Airlines 136

Airlines Crisis Reputation Internal 136

Reputation Us

APRIL 12, 2017

This week’s United Airlines incident has by far created the most inquiries from people asking me, “What would you recommend United do now?” Like most, our LT Public Relations team has been appalled by this week’s actions (or lack of actions) by United Airlines in the wake of the many blunders. Good grief!

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Crisis Airlines Viral Corporate 74

Cision

MAY 12, 2017

As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. This can include data from a well-known research organization, studies from a reputable university, quotes from an influencer in the niche/industry, and so on. Read Mount Allison University’s Libraries and Archives fake news resources guide.

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Google Digital PR Mobile SEO 259

NewsWhip

JUNE 10, 2021

Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. The reputation and risk landscape| Jump to text.

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Reputation Crisis Management Crisis Enterprise 78

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The program has since grown to 15 schools nationwide.

Communications 120

Communications Case Study Training Reputation 120

Presspage

MAY 29, 2017

The violent removal of a passenger from an overbooked United Airlines flight triggered an outraged public to post heated comments all over the media. Hundreds of earlier incidents with involuntary deplaning resulted in conflicts between airlines and passengers. At United Airlines, this was all clearly absent.

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Journalism Airlines Brand Branding 79

Shift Communications

JULY 10, 2017

When they want information to solve a particular problem, they’ll search for it via colleagues, online search, or reputable sources. Something as simple as literature in an airline seat pocket or news in a favorite news reading app may be more effective at reaching an executive than endless cold-calling.

Publicity 132

Publicity How To Retail Engineering 132

Presspage

MARCH 6, 2018

KLM Royal Dutch Airlines KLM’s communications team was growing increasingly discontent with the Content Management System (CMS) they were working with to publish news to their native newsroom. The use of the newsroom platform has provided the airliner with a growing number of visitors.

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Airlines Web SEO Internal 87

PRSay

DECEMBER 2, 2020

On rebuilding Boeing’s reputation: I don’t want to talk too much about it until the MAX is safely flying again. The airlines themselves have to return their fleets to service. The airlines themselves have to return their fleets to service. And frankly, that will speak more than any reputational campaign we can undertake.

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Crisis Management Crisis Crisis Communications Airlines 107

Sword and the Script

SEPTEMBER 23, 2014

Most of the pundits say that in the long run stunts like these will ruin a corporate reputation. A few months ago, you couldn’t visit a news format in any medium – in print, broadcast or online – without hearing about a gigantic jet – Malaysia Airlines Boing 777 – that just disappeared over the Pacific. When is Enough – Enough?

Company 115

Company Apparel Airlines Crisis Communications 115

David PR Group

APRIL 8, 2019

First, Southwest Air lines , typically a reputational darling, got dinged for its handling of passenger complaints following the grounding of the Boeing 737 Max 8 aircraft. In each case, the company wasn’t the source of the original problem, but how they responded caused damage to their reputations. . Be quick . Do what you say .

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Crisis Airlines Reputation Travel 58