Airlines Web Writing 
Sword and the Script
MAY 5, 2015
For a mere eighty-eight additional dollars, the airline was kind enough to reassign us in a row together. The airlines are counting on it, indeed, I’d contend airlines, including Delta, prey on such emotions to separate a few more dollars from the consumer wallet. Other Airlines Prey on Parent Emotions Too.
Communications Conversations
APRIL 3, 2020
you’re extremely complicated web or intranet)–especially important during a crisis. For example: Ed Bastian, CEO of Delta, is leading with emotional intelligence as the airline industry goes through a pretty tough time. So, write a note to yourself right now: Approach CEO, again, about being active on LinkedIn.
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Cision
MAY 12, 2017
The updates mainly affect web traffic, conversions and content, leading to SEO and PR professionals scurrying for changing their existing strategies. This includes tracking minor changes in keyword rankings and web traffic. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral.
Maxim Behar
FEBRUARY 20, 2024
You may have noticed that with the advent of Web 1.0 and the rise of news sites on the World Wide Web, the “press release” got a bit of a makeover as a “news release.” My advice: if you know how to write it, tweet it.
Sword and the Script
MAY 14, 2019
This is because Onclusive takes broader crawl of the web, which matters to PR because the media landscape has fragmented. More importantly, you can see follow on actions all the way through to a web site goal or event such as registration, downloads and demo requests, for example. Most of the comments were overwhelmingly positive.
Beyond PR
MAY 12, 2017
The updates mainly affect web traffic, conversions and content, leading to SEO and PR professionals scurrying for changing their existing strategies. This includes tracking minor changes in keyword rankings and web traffic. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral.
Cision
JUNE 13, 2017
We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. The relationship between companies and their customers has undergone a tremendous shift toward the personal.
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