Remove Analytics Remove Product Launch Remove Trade Shows
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12 Months of Content Marketing For 2018

Cision

Looking at your blog’s analytics, you can easily see which posts were the most popular. June: Plan Around Product Launches. The launch of a new product should have a certain degree of fanfare surrounding it, and your content marketing should play a big role in that. March: Revisit Your Best Content.

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What is Technology PR?

5W PR

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. This is especially effective for consumer technology products.

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How to Set the Stage for Success with a New Client

Solo PR Pro

This includes staffing changes, product launches, expansions, partnerships and more. You will also want to determine if there are any upcoming events such as trade shows, speaking engagements, or media interviews. Ask about any upcoming news, or announcements that may have been in the works before you came on board.

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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Trade shows can be an endless sea of opportunity, engagement, and information. When it comes to amplifying your trade show presence, an online press kit is one of the best ways to house your content riches , and a multichannel marketing strategy will provide your audience with plenty of paths to this jackpot.

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Are Facebook Ads Any Good for B2B Marketing?

Sword and the Script

If people on Facebook engage your content, Facebook will show it to more people. However, if the community hides or unfollows a brand (you can see this in the analytics), as they are likely to do with a hard-sell, it’s virtually impossible to get them back again. This is how a little paid promotion can earn a little extra organic lift.

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12 Months of Content Marketing

Beyond PR

Looking at your blog’s analytics, you can easily see which posts were the most popular. June: Plan Around Product Launches. The launch of a new product should have a certain degree of fanfare surrounding it, and your content marketing should play a big role in that. March: Revisit Your Best Content.