5W PR

JULY 19, 2023

In the apparel industry, competition is fierce as multiple brands vie for consumer attention. To stand out in this crowded marketplace, brands must employ successful apparel marketing strategies that capture interest and leave a lasting impact. Content Visual content is paramount in the apparel industry.

Apparel 78

Apparel Industry Customer Service Pinterest 78

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? What is the most difficult ethical challenge you ever confronted?

Ethics 82

Ethics Data Crisis Apparel 82

PR in High Definition

JULY 23, 2024

Both consumers and businesses valued shiny, new objects, but our collective level of overconsumption was unsustainable for both the environment, and our finances. The key takeaway here, is that the second-hand market – and the act of buying preloved items – was once looked down upon.

Apparel 62

Apparel Technology Fashion Reputation 62

Mindful Marketing

SEPTEMBER 10, 2021

You probably didn’t unless you’ve been part of one of the hottest consumer trends-- thrifting. Sure, used denim may be what consumers want and what the environment needs, but can the company make money in the clothing aftermarket? Old denim has never looked better.” If not, the program has little potential.

Fashion 77

Fashion Retail Survey Apparel 77

Mindful Marketing

FEBRUARY 1, 2025

brand-named athletic apparel is often selectively distributed) Exclusive : there are only one or two retail options for purchasing the product (e.g., ” Like other types of trademarks, trade dress ultimately helps consumers distinguish one company’s product from another’s. Q2: Can a handbag be patented?

Ethics 66

Ethics Retail Apparel Fashion 66

ImPRessions - Crenshaw Communications

APRIL 18, 2018

People mistake ethical decision-making for deciding what’s right and what’s wrong. Most ethical crises are (difficult) moral dilemmas,” said Roger Fine, the retired J&J General Counsel. Today’s consumers have different experiences and expectations. Simple, right? And it’s important to recognize that fact.

Corporate 213

Corporate Ethics Apparel Journalism 213