Buzzstream

OCTOBER 23, 2024

Why consumers operate a certain way and how brands interact with them. And I think when you think about like consumer behavior and like what makes a brand, a brand isn’t what you say it is. We’re smarter than the algorithm, but brands have never been smarter than the consumers they serve.

SEO 62

SEO Study Branding Brand 62

Shift Communications

OCTOBER 12, 2016

When putting together a comprehensive PR and marketing plan, it’s important to remember that companies are like snowflakes — each has differing backgrounds, leadership, goals and approaches. What are the ways your audience consumes media? When are they available to consume new information? Tell the Story.

Publicity 60

Publicity Apparel B2C Fashion 60

Ethical Voices

OCTOBER 16, 2023

I went to LSU for college and have a degree in textiles, apparel, and merchandising from LSU. Those first few hours of a crisis situation are very critical, and we could be getting pressure from our leadership and organizational leadership to get something out very, very quickly. I grew up in West Monroe, Louisiana.

Ethics 82

Ethics Data Crisis Apparel 82

Flatiron Communications

JANUARY 29, 2015

s leadership team including its dynamic CEO Mindy Grossman, COO/CFO Judy Schmeling, and HSN President/HSNi CMO Bill Brand. is a company that is reinventing the shopping experience for millions of consumers across multiple platforms,” noted Peter Himler, founder/principal, Flatiron Communications, LLC. “We About HSN, Inc.

Agency 28

Agency Retail Apparel Mobile 28

Contently - Strategy

FEBRUARY 8, 2022

” There is a slim chance of an apparel company catering solely to alumni of a regional British college living in the German capital. ” Consumer awareness increases. But it wasn’t just any old hoodie—this one was special. Although I wouldn’t back it on Shark Tank, it could exist—in theory.

Advertising 138

Advertising Advertising Privacy Apparel 138

ImPRessions - Crenshaw Communications

APRIL 18, 2018

Values-Based Decision Making in a Provocative Environment was produced by the Museum of Public Relations , which has grown into an impressive thought leadership organization since its founding by Shelley Spector. Today’s consumers have different experiences and expectations. To them, it is the normal everyday.”

Corporate 213

Corporate Ethics Apparel Journalism 213