Cision

JULY 26, 2017

Facebook is unprecedented by nearly every measure for social platforms, except perhaps for engagement where its companion network Instagram (and its 700 million users ) excels. Paid Content (what can I measure and how granularly can I target audiences?). Paid Content (what can I measure and how granularly can I target audiences?).

Social Media 233

Social Media How To Insurance Insurance 233

Cision

MAY 19, 2015

Columbia Sportswear, for example, offers “ What Knot To Do In The Great Outdoors ,” a knot typing app that appeals to wearers of its outdoor apparel. How to Succeed With Native Advertising: Consumers have a generally positive attitude when it comes to native ads , but don’t push it. Measure everything, too. Facilitation.

Content Marketing 120

Content Marketing Marketing Apparel Mobile 120

Shift Communications

OCTOBER 12, 2016

For example, if you work for an apparel company looking to drive holiday sales, you’ll use angles around the best gifts for the fashion-lovers on your shopping list, and include why your clothing/shoes/accessories are new and better this season. What are the ways your audience consumes media? Measuring if it Matters.

Publicity 60

Publicity Apparel B2C Fashion 60

Sword and the Script

NOVEMBER 11, 2017

If a publisher is looking at pageviews and bounce rates, they are definitely measuring it all wrong.”. Also see: B2B Blog Metrics: 4 Effective Categories to Measure Success. Most consumers are unaware that paid influencer posts are ads , according to reporting by Greg Sterling of Marketing Land.

Study 69

Study Marketing B2B Apparel 69

Buzzstream

OCTOBER 23, 2024

Why consumers operate a certain way and how brands interact with them. And I think when you think about like consumer behavior and like what makes a brand, a brand isn’t what you say it is. We’re smarter than the algorithm, but brands have never been smarter than the consumers they serve.

SEO 62

SEO Study Brand Branding 62