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5 Email Marketing Tips to Keep in Mind as We Enter a New Year

PRSay

An apparel company will typically ask visitors to their website whether they are shopping for men or women before sending them emails advertising gender-specific clothing. Creating a template that automatically pulls in your existing content is possible ? and an invaluable time-saver.

Marketing 210
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5 Ways Your Company Can Make a Social Impact Today

PRSay

In addition, Gifts for Good uses offers custom sustainable packaging, social impact story cards, branded apparel, and “in your honor” donation cards. Gifts for Good tracks the impact of all of your company gifting and provides a comprehensive report. I also enjoy gifting to my clients through Gifts for Good.

Company 158
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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

Current role: Co-founder and CEO of a women’s apparel startup, Alice Riot LLC. I’m co-founder and CEO of a women’s apparel startup, Alice Riot LLC. Prior to Alice Riot, I had zero background in fashion or apparel. Kelly Groehler. What was your last PR job? What was the last date you worked in the PR field?

Apparel 106
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Why a “One Size Fits All” Approach to Public Relations Doesn’t Work

Shift Communications

When putting together a comprehensive PR and marketing plan, it’s important to remember that companies are like snowflakes — each has differing backgrounds, leadership, goals and approaches. Just like with shoes, jeans and boyfriends, in public relations it’s true that one size doesn’t fit all. Tell the Story.

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Why Every SEO Should Study Branding with Alex Johnson

Buzzstream

He was the youngest CMO, and he just happened to be the CMO for American Apparel. And then I call it leadership-level strategy: Can you connect your actions to the mission and vision of the company? I think leadership has become a passion of mine within the business, but it’s really developed. Do you know your economics?

SEO 62
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What to do when PR Pros accidentally spread misinformation – Kelsey Bohl

Ethical Voices

I went to LSU for college and have a degree in textiles, apparel, and merchandising from LSU. Those first few hours of a crisis situation are very critical, and we could be getting pressure from our leadership and organizational leadership to get something out very, very quickly. I grew up in West Monroe, Louisiana.

Ethics 82
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HSN, Inc. Taps Flatiron as Corp. PR Agency

Flatiron Communications

s leadership team including its dynamic CEO Mindy Grossman, COO/CFO Judy Schmeling, and HSN President/HSNi CMO Bill Brand. Cornerstone comprises leading home and apparel lifestyle brands including Ballard Designs ® , Chasing Fireflies ® , Frontgate ® , Garnet Hill ® , Grandin Road ® , Improvements ® and TravelSmith ®.

Agency 28