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Barbie dominates August brand coverage

NewsWhip

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.

Brand 78
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Reputation Is Critical

Reputation Us

Bob’s Red Mill and Les Schwab ranked highest as local, reputable companies. Companies listed in the survey included those in the apparel, automotive, banking, food, health care and technology industries. Columbia Sportswear, Tillamook Creamery and Umpqua Bank also ranked favorably.

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When to Ask for a Media Retraction and When to Bite Your Tongue

Polaris

dpms is a local London business that sells branded apparel, jewelry and products by local artisans. The win inspired Metro News , a local tabloid, to profile dpms in a feature story. Mary’s class was exploring the topic by examining a deceptively simple case of inaccurate media coverage.

Apparel 123
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Reputation Is Critical: New Study Reveals 93% of Consumers Believe a Strong Reputation is Paramount When Making Purchases, Investing and Accepting Employment

Reputation Us

Companies listed in the survey included those in the apparel, automotive, banking, food, health care and technology industries. When asked to write-in companies that survey participants felt had strong reputations, Nike, Columbia Sportswear and Intel ranked highest.

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How to Write a Great Company Boilerplate for Your Press Releases

PR Fuel

Writing a company boilerplate is important to consumer education, advertising, promotion, and branding. In the following article, we’re going to give you the keys to writing great copy for yours. Beyond that, get to know your local media outlets. ” Define your product or service.

Writing 82