PRSay

DECEMBER 28, 2021

The idea of using email marketing to further your company’s goals sounds simple enough. Most believe the success of their email marketing campaign depends on compelling copy and a clean visual presentation. Here are five basics to keep in mind before your email marketing campaign takes off in 2022: 1. Everyone can send an email.

Marketing 210

Marketing Apparel Data Software 210

Cision

JULY 26, 2017

What I want to do in this post is look at the social targeting tools available to PR pros and marketers on the major social platforms answering two questions: How effectively can I target the followers/fans that I currently have on the platform? Paid Content (what can I measure and how granularly can I target audiences?).

Social Media 233

Social Media How To Insurance Insurance 233

Cision

MAY 19, 2015

This post was inspired by our free “ Outside-The-Box Content Marketing for PR ” white paper. Not long ago, we had a blog post that described five outside-the-box content marketing ideas. Here are five more outside-the-box content marketing ideas that will take the results of your content creation to the next level.

Content Marketing 120

Content Marketing Marketing Apparel Mobile 120

ImPRessions - Crenshaw Communications

MAY 29, 2018

Your message doesn’t measure up. We once had a client who set out to market a high-priced item of luxury women’s apparel under a brand that was contrived and downmarket in its style and tone. An experienced PR team will manage expectations by outlining tangible deliverables and measurable goals at the outset.

Apparel 160

Apparel Construction Agency Interviews 160

5W PR

AUGUST 21, 2024

Paid social media advertising has quickly become a cornerstone of performance marketing strategies, delivering precise targeting, measurable results, and high engagement rates. For example, a fitness apparel brand can target women aged 25-35 interested in running, health, and wellness. Scalability is another key benefit.

Tools 78

Tools Apparel Marketing Advertising 78

Sword and the Script

NOVEMBER 11, 2017

And that’s the theme for this week’s Unscripted Marketing links [UML] – an occasional Saturday roundup of three vetted links grouped around a theme and offered for your consideration. This week we challenging three marketing assumptions. 1) Marketing assumption: more leads are better. Who doesn’t want more leads?

Study 69

Study Marketing B2B Apparel 69

Shift Communications

OCTOBER 12, 2016

When putting together a comprehensive PR and marketing plan, it’s important to remember that companies are like snowflakes — each has differing backgrounds, leadership, goals and approaches. Measuring if it Matters. Keep in mind that measuring success also doesn’t fit into a defined box. Tell the Story.

Publicity 60

Publicity Apparel B2C Fashion 60