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After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. 839,000+ mentions of CES2020 across social media platforms. CES offers a ‘show-within-a-show’ for automotive and vehicle technology.
In this current competitive media environment, you only have seconds to gain a reporter’s attention. Here are 5 secrets for a successful automotivemedia pitch: 1. or attention-grabbing can make your automotive pitch stand out. If you want to learn more about Bianchi PR’s media pitching expertise, give a click here.
Interested in the trends and issues that mediarelations practitioners are facing today? The we encourage you to check out the recently published study “ Managing the Media: CorporateMediaRelations Officers and the Evolving Media Landscape.” Interesting right?
A combination of competitive corporate tax rates, strategic location and robust regulatory framework has made Ireland highly attractive for FDI over the past two decades, with some of the world’s biggest tech firms (Google, Meta, Amazon) having their European headquarters in Dublin. Hot Press – Leading Irish music and entertainment magazine.
Here’s a recent example of the value of existing relationships: One of our auto-tech clients wanted their CTO to speak at the world’s largest B2B trade show (and now the world’s best automotive technology show), CES. Long-term PR agency relationships indicate the clients continue to see value in the agency.
With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. It’s no secret that auto shows have changed with the times.
CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Challenge: With such a large group of exhibitors, automotive suppliers and mobility technology providers face intense competition for journalists’ attention. in person and 40.1K digitally).
As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.
Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry. What is your secret to Public Relations and mediarelations success?
In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.
It’s no secret that the automotive industry is facing more change – and disruption – than at any other time in its history. During that time, we have also dealt with many changes in the traditional and digital media and public relations environments. Social media is not the silver bullet.
Because of this, it’s critical vehicle technology providers and automotive mobility suppliers understand the mediarelations and the PR landscape of this massive event to: set realistic media targets; manage executive expectations; and ensure a successful PR experience.
The country’s strong industrial base, particularly in sectors like aerospace, automotive and luxury goods, contributes significantly to its economic prowess and France’s influence in the world. Its strategic location in Europe, well-developed infrastructure, and skilled workforce make it an attractive destination for investors.
Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key mediarelations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.
Making its return to Las Vegas as an in-person (as well as digital) event, CES 2022 will undoubtedly continue to be one of the most competitive trade shows we’ve seen in our nearly 30 years of doing business-to-business public relations This fact about hyper-competition is true for both journalists and exhibitors alike.
The concentration of media sources means widespread influence, as most citizens turn to these outlets. Israeli media, critically probing, seeks hidden aspects in stories, challenging for companies and individuals. Strategic mediarelations are essential. million users Instagram : 4.19 million users TikTok : 3.2
PR agencies with deep experience in your sector (in our case, the automotive mobility space) have been down this road before with many other clients. Some firms that are specialized in a specific industry sector, such as ours which specializes in automotive mobility suppliers, are more national or continental in scope.
Consumer communication is now disseminated via multiple channels, incorporating platforms like social media (mainly Facebook, Instagram, and X for consumers, and LinkedIn for business), television and radio, podcasts, email, online reviews and ratings, print media, and out-of-home.
So, is success in B2B PR and mediarelations all about RELATIONSHIPS? Jim is president at Bianchi PR with 40+ years of B2B PR experience in corporate and agency settings across multiple industries. You might also be interested in: Meet the Media: Justine Murphy, Senior Editor at Laser Focus World. And it grew from there.
Heck, we are not even a good fit for every client in the B2B automotive / mobility supplier sector that we concentrate on. Jim is president at Bianchi PR with 40+ years of B2B PR experience in corporate and agency settings across multiple industries. 7 Myths of Automotive Supplier and Vehicle Technology PR.
Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.
Generating media coverage in today’s fractured media environment is getting more and more difficult, especially for automotive suppliers and vehicle technology providers. You might also be interested in: Meet the Media: David Sickels, Editor of The Buzz & Senior Editor of Tire Review & Fleet Equipment.
Korea is a hi-tech economy : Korea is a world leader in electronics manufacturing, shipbuilding, steel, and automotive. It is a business hub of innovation and economic vitality, with several thriving sectors such as technology, consumers products, luxury goods, K-contents, travelling, and many more. 90% of South Koreans use Kakao.
But I’m also a car guy, a realist, and an automotive analyst. Finish this sentence: If I am not reporting, I am … Reading, researching, traveling, making wine, writing corporate narratives , consulting , whatever. I am an avowed EV enthusiast and have been a member of the Sierra Club for decades. Talk about a dream job!
Italy’s PR industry thus shows a dynamism and adaptability that promise to guide its future development, keeping the country at the forefront of global discussions in the field of public relations and corporate communication. You might also be interested in: Automotive Suppliers: Will These Mistakes Crash Your CES 2025 PR?
Global automotive supplier Freudenberg Sealing Technologies developed a virtual event platform to help it tackle its extensive calendar of industry and customer events. Michael Scheuer, Senior Vice President Corporate Communications, sees the virtual exhibitor space as a tool that can be utilized to increase sales and attract new customers.
I’m the web editor for Automotive News , supervising all breaking news content on autonews.com. I work closely with our publisher, Jason Stein, about a strategic vision for the kind of journalists and newsroom culture we want for Automotive News. I have supervised the Automotive News collegiate internship program since 2007.
Is mediarelations dead? In fact, a recent article in the BusinessWire Blog called Media Outlet Availability on PR Efforts , by Christopher S. Penn, Chief Data Scientist with TrustInsights.ai, cites some revealing statistics about the shrinking number of media outlets and the challenge for PR and mediarelations.
In this context, professionalism and technical expertise, combined with sensitivity and analysis, are crucial for public relations professionals in Mexico. Key expertise of Eje Comunicación Corporate Communications: Reputation management. Engagement with media outlets, opinion leaders and influencers. Corporate events.
As the business development director for a growing services firm ( we’ll call it Company B ), he is charged with expanding Company B’s presence and business in the Detroit automotive market. The challenge is that Company B is virtually unknown in the Detroit automotive ecosystem and currently operates only a very small office in Motown.
Every public relations professional, whether they’re involved in corporate PR or work with a PR agency, is looking for a competitive advantage. You might also be interested in: The Number One PR Hack for Automotive Vehicle Tech Suppliers. Advanced Automotive Technology PR Agency. Can Your Company Afford a PR Agency?
Test drive: Mack MD Series You can follow the Commercial Carrier Journal on Twitter at: @CCJnow You might also be interested in: How to Develop a Corporate Policy for Employee Use of AI: A Guide for Automotive Suppliers Bianchi PR’s Summer 2023 Meet the Media Recap Strategic Insights For Automotive Suppliers To Rock PR At CES 2024 The post Meet the (..)
GM President Mark Reuss, Magna International CEO Swamy Kotagiri, Auto Alliance CEO John Bozella, Subaru President and COO Jeff Walters, Continental North America CEO Aruna Anand, Scout Motors CEO Scott Keogh, Karma Automotive CEO Marcus MCammon, Bosch Mobility President Paul Thomas and more. I have podcasted on and off for years.
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