Bianchi Biz Blog

SEPTEMBER 19, 2024

Because of this, it’s critical vehicle technology providers and automotive mobility suppliers understand the media relations and the PR landscape of this massive event to: set realistic media targets; manage executive expectations; and ensure a successful PR experience.

Technology 92

Technology Automotive Interviews Mobile 92

Bianchi Biz Blog

JUNE 1, 2023

In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.

Automotive 71

Automotive Mobile Technology Trade Shows 71

Landis PR

JUNE 24, 2024

Earlier this month, the Public Relations Society of America’s (PRSA) Detroit chapter hosted an illuminating in-person event titled Connecting to Detroit’s Automotive Media. Be ready if a reporter requests an interview or additional statement from your executive, especially in cases of breaking news.

Automotive 52

Automotive Media Pitching Local 52

Bianchi Biz Blog

JULY 29, 2024

Data from the CES 2024 show is one source of information that can provide useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2025. Bonus Tip: Consider the International Audience. For some companies, international PR outreach is challenging and expensive.

Mobile 92

Mobile Automotive International Internal 92

Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast. international.

Technology 93

Technology Automotive Mobile Interviews 93

Bianchi Biz Blog

JUNE 13, 2024

Held at the Detroit-area offices of SAE International , the event was moderated by Jeff Gilbert, auto reporter at WWJ Newsradio 950 , with Hannah Lutz from Automotive News , Chris Clonts from Automotive Engineering magazine and Breana Noble from The Detroit News serving as the panelists.

Automotive 52

Automotive Media Interviews Pitching 52

Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention. It’s logistically impossible.

Automotive 91

Automotive Interviews Technology Mobile 91

Bianchi Biz Blog

NOVEMBER 12, 2021

I’m a reporter with Automotive News covering suppliers and electric vehicles. It’s on everyone’s radar now, but I’m extremely interested in the shift to EVs and the way traditional automotive companies and start-ups are adapting to it. I’m excited to have a front-row seat covering that shift for Automotive News.

Automotive 52

Automotive Meeting Report Media 52

Presspage

SEPTEMBER 21, 2017

We deal with the top brands in aviation, automotive, education, healthcare, luxury goods, government, construction and many more industries. Take a look at some of the great newsrooms we empower that include the likes of KLM, Epicor, Porsche, Colliers International and TransUnion. Are you curious to see if you would fit in our team?

Automotive 108

Automotive Software Healthcare Construction 108

Bianchi Biz Blog

SEPTEMBER 5, 2024

Taru Tujunen, Ellun Kanat – Finland We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. It is not advisable to have an employee of a communications firm present in the interview situation. Sparring and training must be done carefully and in advance.

Marketing 100

Marketing Radio Automotive Television 100

Bianchi Biz Blog

SEPTEMBER 1, 2022

Now our most popular blog feature, we pose questions to journalists to help PR folks, especially those in the automotive, mobility, commercial vehicle and Detroit business sectors, to better understand how they can better serve journalists. Consider this response from freelance automotive journalist Gary Witzenburg: “Don’t be pushy.

Automotive 87

Automotive Pitching Meeting Healthcare 87

Bianchi Biz Blog

APRIL 17, 2023

I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines. A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. Can you tell us what types of stories, trends or issues are on your radar now?

Engineering 77

Engineering Automotive Agriculture Media 77

Bianchi Biz Blog

JULY 15, 2024

I dabbled at my college newspaper, but my career began in earnest at an international business newsletter called EDM Publications, which was based in Paris at the time but has since moved to Munich. Barring that, hopefully it’s at least an interesting thing for people to read and learn about. Almost 20 years. Any pet peeves with PR people?

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Meeting Media Interviews Pitching 97

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. I work with a team of editors, analysts and contributors reporting on a wide range of vehicle news, test drives and dealer and industry news.

Automotive 81

Automotive Engineering System Media 81

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. It was an internal struggle deciding because I felt my heart was in community stories. Reporter for Automotive News. I haven’t looked back since. Website: [link].

Meeting 81

Meeting Automotive Media Transportation 81

MaccaPR

OCTOBER 2, 2017

Recently, a client consulted with me about promoting an event with a Hispanic theme, and they came up internally with a design that included images of. Traditionally, automotive is a big category for Latinos, and their favorite brand is Toyota (Editor’s Note: Toyota has 18 percent of Hispanic market share, spending $81.5 chili peppers.

Insurance 74

Insurance Insurance Interviews Marketing 74

Bianchi Biz Blog

OCTOBER 18, 2021

And as a Senior Editor at the greater Internet Brands Automotive Group, which includes The Car Connection, Motor Authority, New Car Test Drive, and Green Car Reports, I’m one of the core editors producing vehicle reviews—mostly from my efficiency perspective. How long have you been in journalism and how did you get started?

Meeting 74

Meeting Report Automotive Media 74

Bianchi Biz Blog

NOVEMBER 2, 2020

I’ve been in the media business for almost 30 years, starting at SAE International (previously known as the Society of Automotive Engineers) as an entry-level editor after about two and a half years as a project and product engineer at Lear Siegler Seating Inc. High-quality and compelling visuals. now Lear Corp.) now Lear Corp.)

Meeting 57

Meeting Mobile Automotive Transportation 57

PR Conversations

OCTOBER 9, 2015

Aaron Shardey gained a first class honours degree in public relations at London College of Communications this Summer with his undergraduate dissertation offering case study research into crisis management in the automotive industry. I was fortunate that five senior practitioners agreed to be interviewed.

Crisis Management 40

Crisis Management Crisis Industry Automotive 40

Buzzstream

MARCH 5, 2025

Use emotion to lead your content ideation process In virtually every interview or chat Ive had with content marketers and digital PRs, they talk about how important emotion is to the success of your content. For instance, Europe’s Top Personal Income Tax Rates are perfect for an international campaign.

Digital PR 62

Digital PR Pitching Study Google 62

Presspage

AUGUST 24, 2023

Discovering New Loyalty Porsche Nederland launched 'Discovered,' an online lifestyle magazine showcasing qualitative content such as documentaries, podcasts, and interviews to reach new audiences. Getting the show on the road Implementing any new strategy or transformation inevitably comes with internal discussions and challenges.

Storytelling 78

Storytelling Data YouTube Strategy 78

Bianchi Biz Blog

APRIL 5, 2021

I’m the web editor for Automotive News , supervising all breaking news content on autonews.com. I work closely with our publisher, Jason Stein, about a strategic vision for the kind of journalists and newsroom culture we want for Automotive News. I have supervised the Automotive News collegiate internship program since 2007.

Automotive 65

Automotive Web Meeting Media 65

Bianchi Biz Blog

MARCH 11, 2024

I am currently a news anchor and automotive reporter for NEWSnet. As an anchor I anchor two shows daily, covering national and international headlines, breaking news, business and health. As an automotive reporter I cover anything from mobility and electrification, to artificial intelligence and product pieces.

Automotive 93

Automotive Meeting Report Film 93

Bianchi Biz Blog

FEBRUARY 7, 2022

reporter for Automotive News , where I cover automotive policy and regulation. I joined Automotive News in February 2020 — just weeks before COVID-19 stay-at-home orders were announced in Michigan. You can follow Audrey and Automotive News on Twitter at: @audreylafrst. I’m the Washington, D.C., By how much?

Automotive 90

Automotive Meeting Report Policies 90

Bianchi Biz Blog

AUGUST 7, 2023

I don’t want to under-emphasize what’s going on in the BEV space because that is significant and it’s important, but the internal combustion engine/diesel is going to be around for a very long time. I started professionally in 2003 as an intern at a small Birmingham, Ala. It’s like telling Gordon Ramsey when to flip the burgers.

Journalism 78

Journalism Meeting Newspapers Media 78

Bianchi Biz Blog

OCTOBER 7, 2024

We won the Ken Purdy Award for Excellence in Multi-media journalism from the International Motor Press Association in 2024. I also get interviews when I am on the road, and some of our guests are product-development chiefs, product program leaders, etc. We are about to record our 60 th podcast. I strive for a variety of guests.

Meeting 53

Meeting Automotive Radio Interviews 53

Buzzstream

MARCH 12, 2025

So I went into the garage, and they interviewed the drivers and I loved it because I was big into Formula One. And then I went for the interview, and I had a load of disasters on the way to the interview. They might be sent out to interview someone who’s already lined up or something similar. Amanda: Yeah.

Digital PR 62

Digital PR Agency Journalism Pitching 62