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Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. Of course, it’s still possible to be published on the opinion page of a prestigious national newspaper, but the topic must have broad national or international relevance. Others require membership fees.
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MuckRack’s State of Journalism report found that lack of relevancy is why journalists reject pitches. For instance, Daniel Hall is a rural tourism reporter for ChronicleLive, the Chronicle, Journal, and Sunday Sun. They are the ones pitching stories internally and gaining approval or not. Relevancy is so vital to journalists.
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As an expert with using it, having done a step-by-step guide on it here , he explains, “For anyone running international PR, BuzzSumo is a great way of understanding what content will and won’t work in different countries. If you’re just starting out or conducting minimal international outreach it offers 50 free searches a month.
For instance, Europe’s Top Personal Income Tax Rates are perfect for an international campaign. MuckRack recently came out with their State of Journalism 2024 and told us something interesting about pitch relevance. Use internal links to their fullest potential in PR Internal links are great for SEO.
So I had like a journalism line. I could have ended up in any way, but I got an offer from, um, but when the first office I got was from a journalism university in Australia, um, called RMIT, which is based in Melbourne. There’s the opportunity to do radio journalism. And at that time as well, journalism changed a lot.
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reporter for Automotive News , where she covers automotive policy and regulation, including auto-related happenings on Capitol Hill, within the Biden administration and across major industry associations. I joined Automotive News in February 2020 — just weeks before COVID-19 stay-at-home orders were announced in Michigan.
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