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Your company needs to monitor the industry The team at your automotive company would appreciate a weekly intel digest summarizing top news about competitors, customers, and other industry-related info. Use the Article keywords filter to track particular trends or topics (such as Automotive market). Proof of progress.
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Stéphane Billiet, vice president of We change We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. French journalists do not talk or write about the same company every other day. Essentially, we know how to successfully place our clients’ stories.
Data from the CES 2024 show is one source of information that can provide useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2025. So, it follows that CES will attract reporters and publications that write about vehicles tech. Bonus Tip: Consider the International Audience.
I’m a reporter with Automotive News covering suppliers and electric vehicles. It’s on everyone’s radar now, but I’m extremely interested in the shift to EVs and the way traditional automotive companies and start-ups are adapting to it. I’m excited to have a front-row seat covering that shift for Automotive News.
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Now our most popular blog feature, we pose questions to journalists to help PR folks, especially those in the automotive, mobility, commercial vehicle and Detroit business sectors, to better understand how they can better serve journalists. Consider this response from freelance automotive journalist Gary Witzenburg: “Don’t be pushy.
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I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. I work with a team of editors, analysts and contributors reporting on a wide range of vehicle news, test drives and dealer and industry news.
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Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. It was an internal struggle deciding because I felt my heart was in community stories. Reporter for Automotive News. I haven’t looked back since. Website: [link].
And as a Senior Editor at the greater Internet Brands Automotive Group, which includes The Car Connection, Motor Authority, New Car Test Drive, and Green Car Reports, I’m one of the core editors producing vehicle reviews—mostly from my efficiency perspective. How long have you been in journalism and how did you get started?
For example, if I wanted to find a journalist who writes about Italy travel tips. Now we need to run Matt through our previous three checks: Do they still work/write for Dallas News? They are the ones pitching stories internally and gaining approval or not. These are great for top-level data gathering.
If you are a banking client, you could talk about inflation) and pre-write some quotes for those topics. For instance, Europe’s Top Personal Income Tax Rates are perfect for an international campaign. You could write a story around it and then do some link outreach to major pubs in each country.
I work out of my home and call my freelance writing business Baxter TechWrite. Today, the majority of articles I write are for Transport Topics , but I have also worked on four different Confidence Reports for NACFE , the North American Council for Freight Efficiency. Hence my desire to write such a piece.
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Writing a press release newswire is the first step, but getting this content to as many people as possible could boost your sales and grow your business. If your goal is to onboard as many new clients by writing a press release, a press distribution company should help you do this. By International Standards. Support System.
So myself and our digital PR director had this idea about five years ago when we set the digital PR team or a bit longer to write a book and we finally did it. For example, we did very well with healthcare and automotive. So that’s got my name on it. Vince: Yeah. So it is obvious to them. Whatever it might be. Vince: Yeah.
Overall the automotive bug, or rather addiction, has been keeping me fairly busy. In addition to my attempts at doing my own writing on the side and playing too many video games, I’m happy to report quarantine has not slowed down my shared obsession with my friends for our Dungeons & Dragons campaign. and internationally.
Do you have any internal data we could leverage to tell a really interesting story? Back in 2018, 2019, we were working with an automotive brand. In reality, our validation led us to the point where there was probably 10 journalists actively writing about electric vehicles. We can then start to explore areas within those.
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10 was as consequential as Edison’s death was for the engineering professions, or Henry Ford’s for the automotive industry. For PR professionals worldwide, Jan. That day we learned Harold Burson, APR, Fellow PRSA , had joined the ranks of those storied pioneers, gone but not forgotten, their legends destined to grow.
In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.
This tool has myriad features and uses, but I predominantly use it for both ideation and to assist with pitch-writing. As an expert with using it, having done a step-by-step guide on it here , he explains, “For anyone running international PR, BuzzSumo is a great way of understanding what content will and won’t work in different countries.
And to me, the way that you’re talking makes it sound like maybe having that background as a journalist helps you write a better pitch, right? There’s been loads of time researching data, loads of time putting the data together, and loads of time writing an amazing press release. You end up writing an entire post, right?
We won the Ken Purdy Award for Excellence in Multi-media journalism from the International Motor Press Association in 2024. Besides my automotive life, I am very involved in Michigan’s professional theatre scene and have podcasted around that. I want to devote more time to writing plays and producing them and writing books.
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